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Books > Computing & IT > Internet > Web browsers > General
101 SEO Secrets by Andrew Wheeler is packed with practical, genuine techniques and advice to get ahead of the competition and increase rankings, traffic and revenue for your business. Understand the SEO Basics and Industry Jargon Discover Profitable Keywords and Generate Traffic Develop a Search Engine Friendly Website Build Website Backlinks and Online Awareness Increase Your Social Media Following Track and Report Your Progress and ROI "Your book provides a tremendous amount of value. It covers a wide range of topics and does it well." - "Bill Slawski, SEO by the Sea" "Andrew has some great tips here for website owners" - "Flippa.com"
A Post-Panda & Post-Penguin SEO Guide
Search has changed dramatically over the past decade. Gone are the days when stuffing a few extra keywords and hiring your 16-year-old nephew to produce content was all that was needed to propel a webpage to rank number one on Google. Today, search engine algorithms are "smarter" than ever, not only capable of understanding what a website is all about, but also at detecting questionable optimization techniques. If your site is found guilty of doing the latter, the penalties imposed can be devastating. The importance of search engine rankings helped launch the search engine optimization industry, along with a sub-culture of self-appointed "SEO experts" toting bags full of tricks such as hidden text, doorway pages, cloaking, duplicate content, link wheels, and more. Search engines continually upgrade their algorithms to fight dirty SEO tricks, punishing websites that bend the rules, while rewarding websites that make quality contributions through great content and value. Snake E-Oil: The SEO Swindle is written in plain English focusing on topics important to you, the website owner. Learn what's behind SEO and SEM How to avoid penalties and all the associated headaches Uncover "Google's First Page" myth Learn what works, and what doesn't How to deal with SEO "experts" What are on-page, off-page, and negative SEO And more If you own a website or a web store, this book is for you
An SEO Book for Bloggers
This book is an easy to follow tutorial with best practices and advanced references which will help you to take full advantage of Magento with SEO. This book is aimed at both Magento developers and SEO specialists who wish to optimize search and end user elements such as clickthrough rates to ensure the design of their online shop sites effectively maximize sales. Magento store owners may also find large sections of this book useful in order to understand the larger impact small tweaks and changes can have on SEO especially when editing products and categories. This book assumes that the reader will understand the basic concepts of keyword research and the external factors that are required in order to manage an ongoing SEO campaign.
The Definitive SEO Guide for Local Business is written to get you to the heart of SEO for your local business in a very short time. You will learn everything needed to get your company on the front page of Google and other leading search engines. This book will walk you thru each step and explain whats happening and why it is important. After reading this book and following the steps provided you will be able to create relevant web pages that the search engines love and users respond too.
SEO made simple SEO SoS: Search Engine Optimization First Aid Guide
will help you Boost Traffic and Sales from your Website using easy
to understand Search Optimization techniques.
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Are You Desperate To Appease Google? You Are Doing Wrong SEO. Period. "Make Your Business Succeed With SEO That Works...No Matter What Google Does. Get 30 SEO Video Lessons FREE " This book, "SEO For 2013 & Beyond: SEO Made Simple For Beginners," shows the path to insulate your small business from any turmoil with the right kind of SEO. It underlines the fact that you don't do SEO in a vacuum. You do it to boost your business. You need results for the efforts you make for your business. As you coast though the easy narrations in the book you realize that much of SEO is pure common sense. That's a big help because rising above the din of Penguin, Panda, Phantom and their ilk, you learn to focus your SEO efforts that actually benefit over the long term. You come to understand that unlike all other marketing, SEO does not stop after bringing in the visitors. It continues to guide the visitors within the website to inform, educate, and convert them. Make No Mistake. Your Business Is More Important Than What Google Does. Let SEO Help Your Business. The critical milestones of your website are not how to escape Google's wrath every time it updates its algorithm. They are about how to attract and retain the visitors to make your business succeed, no matter what Google does. Accordingly, as you'll discover, this book lucidly explains the concept of SEO for beginners and illustrates not only what steps to take, but also why to take them. Just this knowledge will protect your website from the future *shocks* of algorithm updates by the search engines. Tips, References, Video Lessons - All FREE For You To help readers understand the critical aspects of search engine optimization, this book has used nearly 170 top SEO tips and references. Many of them are from renowned experts, and are often the results of rigorous studies. Readers also get free (normally costs $45) lifetime enrollment to the video-based e-learning course titled, SEO Best Practices for Beginners to Start Web Business, created by the author, Partha Bhattacharya. The course has 30 well-explained SEO video tutorials, and will be a great boon for those who prefer to learn SEO by watching video. Scroll Up And Grab Your Copy Now.
SEO Made Simple (4th Ed.) Now Available. Click the following link for updated version http: //www.amazon.com/SEO-Made-Simple-4th-Edition/dp/1494892448/ Today's top-selling SEO book, SEO Made Simple: Search Engine Optimization Strategies for Dominating Google, has been completely updated Penguin 2.0, and beyond. Google Penguin, Exact Match Domains, and the latest Google algorithm updates have been included. This is not just last year's guide with a new cover but completely revamped to address the strategies needed for top rankings - a tell-all search engine optimization guide for anyone trying to reach the highly coveted #1 ranking on Google for their website or blog (3rd edition). Updated and expanded with the latest information on search engine optimization (SEO) and including more than 25 new pages of proven search engine optimization techniques that address the changing landscape of search engine optimization. SEO Made Simple is today's top-selling search engine optimization guide for good reason. Learn from leading Webmaster Michael H. Fleischner the specific SEO techniques that deliver top rankings in less than 30 days. Whether you're a search engine optimization expert or new to website rankings, the techniques revealed in SEO Made Simple will give you everything you need to dominate Google and other leading search engines. Generate tons of traffic to your website absolutely FREE with top search engine placement on Google, Yahoo and Bing. SEO Made Simple has helped more individuals than another other search engine optimization guide ever printed to achieve top rankings for even the most competitive keywords. This guide has been updated with the latest SEO advice on social media, Google Places, and even a step-by-step link building process that has already produced top results for some of the most sought after keywords. If you are looking for a guide that provides the information you need to achieve top rankings, without all of the useless fluff, this is it. SEO Made Simple is the only resource on search engine optimization that you'll ever need. Learn the techniques that have a direct and significant impact on your website's ranking. This book is ranked #1 for a reason. Read our reviews and see for yourself why SEO Made Simple is your most important resource for acquiring top search engine rankings.
The Organic Guide to Google SEO
This is a practical, hands-on guide with illustrative examples, which will help you explore the vast universe of Bing maps. If you are a developer who wants to learn how to exploit the numerous features of Bing Maps then this book is ideal for you. It can also be useful for more experienced developers who wish to explore other areas of the APIs. It is assumed that you have some knowledge of JavaScript, HTML, and CSS. For some chapters a working knowledge of .Net and Visual Studio is also needed.
Web marketing and design expert Josh Dolin relates all the information you need to use the internet to enhance your business in his new book, The Web Guru Guide. Not only will you learn how to build a creative website designed to attract customers to your business, you will also discover how to put your website at the top of the list of major search engines like Google and Yahoo. Find out how to use Facebook, Twitter, and other social networking sites to advertise and promote your business. Learn to link with related businesses and respected marketing sites to further your success. If you want to enhance your business presence on the internet than this is the book for you!
Use the internet like a real spy. Untangling the Web is the National Security Agency's once-classified guide to finding information on the internet. From the basic to the advanced, this 650-page book offers a fascinating look at tricks the "real spies" use to uncover hidden (and not-so-hidden) information online. Chapters include: Google hacks ....and over a hundred more chapters. This quote from the authors hints at the investigative power of the techniques this book teaches: Nothing I am going to describe to you is illegal, nor does it in any way involve accessing unauthorized data, ...but] involves using publicly available search engines to access publicly available information that almost certainly was not intended for public distribution. From search strings that will reveal secret documents from South Africa ( filetype: xls site: za confidential ) to tracking down tables of Russian passwords ( filetype: xls site: ru login ), this is both an instructive and voyeuristic look at how the most powerful spy agency in the world uses Google.
A completely revised and updated edition of the Amazon SEO best-seller on practical SEO practices and techniques that help you rank your website on Google's first search engine results page (SERPs). Completely new chapters that now include how to deal with Google's search query intent approach to delivering search results. It covers semantic search SEO practices and how to best make use of Google's Knowledge Graph to promote your website. It addresses the latest Google search algorithm changes and guides you on how to deal with them. It tackles the issue of content creation and content marketing and explains how to best solve it. SEO Help is a totally practical, step-by-step guide which in 20, new and easy-to-implement steps gives you the kind of cutting-edge, practical SEO advice you need to optimize your website, increase your search rankings and amplify your digital presence across the many different screens through which the web is accessed. This third, totally re-written edition uses zero jargon, requires no technical knowledge and assumes that your time is precious and you need to know what to do more than finding out the SEO theory behind why you have to do it. - Over 80% entirely new material and practical steps and advice. - Google's semantic search is covered helping you prepare for any future SEO changes. - Practical suggestions on how to fully integrate social media in your SEO. - Includes action plans at the end of each chapter to help you get moving fast. - Easy to get through, dip into it as you will or follow each step sequentially. David Amerland is a best-selling SEO and social media author and speaker. He guides global corporations on the formulation of SEO best practice and social media crisis management techniques. In SEO Help he has created a very accessible, SEO plan that any new webmaster can implement, straight from the very first chapter. The book gives you everything you need to help your website rank fast in Google, attract targeted customers, and continue to grow organically, increasing your web presence through the application of very accessible, easy-to-implement, steps. What usually stops you from succeeding in the online world is the fact that by the time you learn the valuable lessons you need to apply you have also ran out of time, energy and money. SEO Help dispenses with theory and complicated explanations. Its aim is to save you money you would spend in outsourcing SEO and help you get your website ranked fast. Its 20-step method is practical and straightforward, and it is suitable for a wide variety of websites and every type of online business. It is designed to help you get going quickly and see results within weeks rather than months.
New Comprehensive SEO How-To Manual Features Passive Income and Authority Site Optimization Walk-Thrus With Original Advanced Techniques The Ultimate SEO Bible includes optimization techniques gained from 8 books, countless websites and three podcasts. Mason discovered that each source provided different methods: trial and error finally transformed his ideas into 20 high traffic, income-generating websites. As no single source covered SEO from topic selection to ongoing SEO, the Bible was born. Just prior to publication, Mason added several proprietary solutions for Hummingbird (which caused plummeting traffic for several of his own sites.) Many hours of random Google-tinkering passed before the bell rang. The solution was so glaringly obvious that he thought he had to be wrong. He wasn't. Passive income was vital for Mason, who had been laid off like so many others and needed help to make ends meet. He learned that creating small, tightly-focused sites would provide income with little or no work providing that 1. Proper SEO was used prior to topic selection 2. The sites were built on an SEO-friendly platform 3. Each site's content adhered to certain rules 4. Rankings are checked on a regular basis and SEO is tweaked accordingly. Obviously SEO was the key to a new source of income that didn't require much work after the initial setup: though Mason understood the basics, he knew he needed to go further. After months of intense research, he created 20 sites and experimented. The end result: 20 income-generating sites and a massive amount of SEO techniques. Why not place the top-producing on-page, off-page, backlinks, social media and microdata procedures into one single source? Finally a book on SEO that I can really understand I just love the author's laid-back style and humor. I learned that my page rank was horrible: 139. Thanks to the Bible's simple walk-thrus, I'm ranked 2 now -- Maria Sadover. Several of Mason's small sites grew into authority sites, due to yet more research. The Bible also contains methods for growing and maintaining sites that require more effort, but yield far more income. One of the Bible's more unique aspects came about because Hummingbird was released just prior to the Bible's original publication date: Mason was forced to update it with his proprietary SEO techniques. Great comprehensive compilation of optimization methods, and Mason's take on Hummingbird is quite the break-through. -- Cat LeDevic, SEO professional Mason has thrown down a challenge. Prove me wrong, I'll dedicate the next printed Bible version to you, name, site and all Freelance SEO Services Publishing www.freelanceseoservicespublishing.net is a new company dedicated to making high tech fun and accessible to the tech-challenged, while incorporating advanced solutions for tech professionals. As FSSP says, If enough non-technical types work through manuals such as the Bible and emerge as geeks, we'll rename the company Freaks to Geeks
SEO Made Simple (4th Ed.) - Search Engine Optimization Strategies for Dominating Google, the top-selling search engine optimization guide of all time, has been completely updated for 2014 including information on the Hummingbird Update, Penguin 2.0, and much more. The latest Google algorithm updates have been included to help you achieve search engine optimization dominance. This is not just last year's guide with a new cover but completely revamped to address the strategies needed for top rankings - a tell-all search engine optimization guide for anyone trying to reach the highly coveted #1 ranking on Google for their website, blog, or video (4th edition). Updated and expanded with the latest information on search engine optimization (SEO) and including more than 27 new pages of proven search engine optimization techniques that address the changing landscape of search engine optimization. SEO Made Simple is today's top-selling search engine optimization guide for good reason. Learn from leading Webmaster Michael H. Fleischner the specific SEO techniques that deliver top rankings in less than 30 days. Whether you're a search engine optimization expert or new to website rankings, the techniques revealed in SEO Made Simple will give you everything you need to dominate Google and other leading search engines. Generate tons of traffic to your website absolutely FREE with top search engine placement on Google, Yahoo and Bing. SEO Made Simple has helped more individuals than another other search engine optimization guide ever printed to achieve top rankings for even the most competitive keywords. This guide has been updated with the latest SEO advice on social media, Google Places, and even a step-by-step link building process that has already produced top results for some of the most sought after keywords. If you are looking for a guide that provides the information you need to achieve top search engine rankings, without all of the useless fluff, this is it. SEO Made Simple is the only resource on search engine optimization that you'll ever need. Learn the techniques that have a direct and significant impact on your website's ranking. This book is ranked #1 for a reason. Read our reviews and see for yourself why SEO Made Simple is your most important resource for acquiring top search engine rankings.
This book is full of step-by-step example-oriented tutorials which will show readers how to integrate Solr in PHP applications using the available libraries, and boost the inherent search facilities that Solr offers. If you are a developer who knows PHP and is interested in integrating search into your applications, this is the book for you. No advanced knowledge of Solr is required. Very basic knowledge of system commands and the command-line interface on both Linux and Windows is required. You should also be familiar with the concept of Web servers.
Includes two marketer/copywriter worksheets: sales funnel planner and landing page planner. Are you ready for a new world of search engine optimization, social media, and content marketing? You had better be, because Google, Facebook, Twitter, and other popular Internet marketing tools are changing fast... the companies that adapt are going to find more opportunities, while their competitors are going to be left behind.
This book is a MUST READ for every professional whose success depends on a website in ANY way. As the ultimate destination for a business or brand, the website should support goals, deliver value, promote brand, interaction and conversion; one visitor at a time. Despite good intentions, millions of websites emerge from the fatally-flawed gauntlet of project-dom unable to meet the growing demands of the business and the customers it serves. Not because those responsible for creating the website aren't talented or knowledgeable enough - but, because they expect the most important decisions to be made before entering into the creative and mechanical execution of the website. In the absence of a deliberate path, assumptions are made that often prove to be costly or fatal to the brand. Planning a new website or website redesign? You cannot afford to invest in the digital extension of your business or brand without owning it like the strategic asset it can, and should, be. You must "master" the website. Million Dollar Websites provides vital insight required to proactively manage website planning, design, programming, optimization, and promotion to achieve better results. Million Dollar Websites is a non-technical guide that shows you how to leverage best practices of the web elite to get it right the first time, and make everyone a winner. Gain unprecedented insight to best practices used by the web-elite to create the most effective digital environments on the internet. Best practices that promote ownership and smooth navigation of the entire website process. How to build a better website, on any budget. Transform the website from Money Pit to Money Tree. The role of the C-Suite and stakeholders. Step-by-step guide to promoting brand, clicks and conversion to create customers for life. Why Search, Social and Mobile must precede Web Design, Programming and Content. Why, how, and when, to SEO without putting your site at risk. Prevent costly mistakes; save time and money, with invaluable insight, tools and tips. How to promote communication between management, marketing, creative and technology resources without having to learn a new language. Make it easier to choose the right website format, platform and team. Save time, money and stress armed with tools that eliminate the 'unknowns' that so typically impact timeline and budget. How to define requirements and/or RFP to enable true "apples-to-apples" comparison of proposals and project plans. What it really takes to compete and win in today's digital landscape. Today's competitive digital landscape demands speed. There is no time to experiment or learn as you go. This book should be required reading for the C-level executive, business owner, webmaster, entrepreneur, designer, programmer, SEO, marketer, PR, sales, customer service professional, manager or student whose career is in any way connected to the creation, or performance, of the website. Million Dollar Websites will empower you to enter the website process with the authority and confidence required to create a high-performing, quality website capable of delivering results. Even if you believe your website is doing its job, you are sure to find invaluable nuggets of wisdom based on this author's tenure in the web industry to enable you to get even more from the website as a vital business asset. |
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