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Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Food manufacturing & related industries > General

The Food Safety Information Handbook (Hardcover): Cynthia A Roberts The Food Safety Information Handbook (Hardcover)
Cynthia A Roberts
R2,643 Discovery Miles 26 430 Ships in 10 - 15 working days

Outbreaks of Mad Cow Disease, reports of potentially harmful genetically engineered corn and irradiated vegetables are fueling consumers' demands for clear, concise information about the safety and quality of the food supply. Librarians and consumers alike can quickly locate authoritative sources of up-to-date and accurate information in this easy to use handbook. There is a brief history of food safety with a chronology of incidents, products, and legislation. Recommended books, pamphlets, articles, Web sites, and other electronic resources are described. This one-stop handbook brings together in one volume food safety statistics, laws and regulations, and contact information for hot lines and help lines, organizations, and education and training opportunities. This book includes

An Overview of Food Safety

Issues in Food Safety

Chronology of Food Safety-related events

Food Safety Regulation

Food Safety Statistics

Careers in Food Safety

Food Safety Resources

Glossary DEGREESR"

Sugar and Power in the Dominican Republic - Eisenhower, Kennedy, and the Trujillos (Hardcover, New): Michael R. Hall Sugar and Power in the Dominican Republic - Eisenhower, Kennedy, and the Trujillos (Hardcover, New)
Michael R. Hall
R2,260 Discovery Miles 22 600 Ships in 10 - 15 working days

A study of the powerful impact that sugar had on U.S.-Dominican relations as the primary vehicle of reciprocal manipulation from 1958 to 1962, Sugar and Power examines the development of the sugar industry in the Dominican Republic. Hall uncovers new evidence that supports the belief that U.S.-Latin American relations during this period were frequently a two-way street, with the United States reacting to Latin American initiatives just as frequently as Latin Americans responded to American initiatives. Both Eisenhower and Kennedy used sugar quota legislation as a foreign policy tool. At the same time, the Trujillo regime played upon Washington's fear of communism in response to the Cuban revolution to obtain an expanded sugar quota. Drawing heavily on U.S. and Dominican government documents, this study argues that the U.S. initiated economic sanctions against Trujillo to gain hemispheric support against Castro's Cuban revolution. Kennedy expanded those sanctions in an attempt to push the Dominican Republic along the path toward democracy. Although Juan Bosch's election at the end of 1962 and the allotment of a generous sugar quota indicated the apparent success of U.S. foreign policy toward the Dominican Republic, the overthrow of Bosch in 1963 indicated that the path toward democracy was longer than American policy makers had anticipated. This case study in the role of economic coercion in U.S.-Latin American relations during the Cold War tries to present a balanced account of both sides of the story.

Making Fast Food - From the Frying Pan into the Fryer, Second Edition (Paperback, 2 Rev Ed): Ester Reiter Making Fast Food - From the Frying Pan into the Fryer, Second Edition (Paperback, 2 Rev Ed)
Ester Reiter
R730 R691 Discovery Miles 6 910 Save R39 (5%) Ships in 12 - 17 working days

The flourishing fast food industry represents one particular blueprint of how to live. Reiter analyses the profound consequences of this blueprint for many spheres of life: women's work, youth employment, the labour movement, the family, and the community. Since the 1970s young people and women have increasingly entered the job market in low waged, service-sector jobs. Family life, she explains, has changed dramatically in the last forty years as many activities that were traditionally part of the home have been replaced by services available in the marketplace. The production of meals and those who produce them have moved from the family kitchen to the highly regulated corporate workplace where workers are like the interchangeable parts of a machine.

Ale, Beer and Brewsters in England - Women's Work in a Changing World, 1300-1600 (Paperback, New edition): Judith M.... Ale, Beer and Brewsters in England - Women's Work in a Changing World, 1300-1600 (Paperback, New edition)
Judith M. Bennett
R1,472 Discovery Miles 14 720 Ships in 10 - 15 working days

In 1300, women brewed and sold most of the ale drunk in England, but by 1600 the industry was largely controlled by men. Ale, Beer and Brewsters investigates this change, asking how, when, and why brewing ceased to be a woman's trade and became a trade of men. In doing so, Bennett sheds new light on a central problem in women's history: the effects of early capitalism on the status of women's work.

The Food Industry Wars - Marketing Triumphs and Blunders (Hardcover): Edward M. Mazze, Ronald D. Michman The Food Industry Wars - Marketing Triumphs and Blunders (Hardcover)
Edward M. Mazze, Ronald D. Michman
R2,886 Discovery Miles 28 860 Ships in 10 - 15 working days

How food marketers make use of key variables--such as innovation; target market; market segmentation; image; and physical, environmental, and human resources--determines how successfully they sell their products. Michman and Mazze concentrate on the food industry as they examine what contributes to a successful marketing campaign. The authors discover that not all variables have to be used concurrently; some may be more important than others depending on environmental conditions, and the effective use of one variable may cancel the ineffectiveness of another. By focusing on the key variables to use in a volatile economic environment, by emphasizing lessons learned from both marketing successes and failures, and by demonstrating how to adapt key variables to changing conditions, Michman and Mazze help executives ensure the success of their marketing efforts.

Mazze and Michman examine 10 institutional formats in the American food marketing and distribution structure--supermarkets, fast-food, ice cream, soup, breakfast cereal, baby food, ethnic food, snack food, candy and soft-drinks. The supermarket industry is analyzed first with an overview of food marketing and distribution. Specific industries are then analyzed using the five key variables (innovation, image, target market, physical environment, and human resources) with a historical framework to help managers learn from past marketing mistakes. The authors emphasize that avoidance of past mistakes is essential for sound marketing strategy, a fact illustrated by the examples of companies afflicted by injuries who have disregarded this advice.

Government Regulation of the Alcohol Industry - The Search for Revenue and the Common Good (Hardcover): Richard McGowan Government Regulation of the Alcohol Industry - The Search for Revenue and the Common Good (Hardcover)
Richard McGowan
R2,846 Discovery Miles 28 460 Ships in 10 - 15 working days

This is the third book in what the author calls his sin trilogy: the gambling, tobacco, and alcohol industries. Similar to the gambling and tobacco industries, the alcohol industry is one in which the business and public policy processes are intimately linked. Furthermore, it is a highly regulated industry whose very existence depends upon the will of government at all levels and branches. What all the industries share is that they are viewed as a painless source of revenue for government. The alcohol industry is composed of three segments, namely beer, distilled spirits, and wine, each with a distinct product and market. Since the end of Prohibition, public policy makers have developed a certain tolerance for alcohol products, but they continue to grapple with the question of how to deal with the alcohol problem. While the author updates the current structure and strategies of competition among these industries, his primary rationale for doing so is to analyze how these industries react to increased public scrutiny of their business activities. The other unique feature of this book is its emphasis on how public policy measures affect the sale of beer, distilled spirits, and wine at the state level.

Prospects for Recovery and Sustainable Development in Africa (Hardcover): Aguibou Yan Yansane Prospects for Recovery and Sustainable Development in Africa (Hardcover)
Aguibou Yan Yansane
R2,922 Discovery Miles 29 220 Ships in 10 - 15 working days

Nine world-class experts on the African economy share their knowledge regarding the potential for real improvement and growth in food production and the development of grassroots economies that will benefit citizens as well as governments. Economic models that assume good incentives, infrastructure, entrepreneurial skills, and a level trading field cannot be invoked. Structural adjustment in African countries has led to unintended consequences because the common people and the small farmers have not been consulted. Domestic food production, the crux of Africa's economic problem, has been downgraded because of the emphasis on export crops. To develop self-sufficiency and food security, African nations must mobilize domestic resources, improve the human resource capacity, and strengthen their scientific and technological bases. They must also cooperate in integration schemes rather than compete for the available Western aid.

Alcohol in the British Isles from Roman Times to 1996 - An Annotated Bibliography (Hardcover, Annotated edition): David W.... Alcohol in the British Isles from Roman Times to 1996 - An Annotated Bibliography (Hardcover, Annotated edition)
David W. Gutzke
R2,147 Discovery Miles 21 470 Ships in 10 - 15 working days

With nearly 2,200 citations, this bibliography covers every aspect of the history of alcohol in the British Isles from types of beverages and industries to medicine, politics, and critics. Sources cited range from a 1770 study to 1996 titles and include works written by historians, sociologists, political scientists, anthropologists, and archaeologists. In addition to books and articles, the volume lists unpublished manuscripts, essays in edited works, Ph.D. dissertations, and M.A. theses. Annotations provide information about a work's thesis or theme, use of primary materials, relationship to other studies, and also give a critical evaluation and the location of rare materials. Though scholarly studies form the core of the book, works that use some primary sources such as autobiographies, diaries and memoirs are also included.

The material is arranged topically. Initial chapters are devoted to specific beverages, including beer, wine, whisky, and cider, and the malt and hops industries. Chapters then cover key subjects such as advertising, consumption trends, science and technology, politics, drinking establishments, regulation, crime, medicine, tokens, inn signs, temperance, and guilds. The final chapter identifies works on or by key figures, starting with biographies.

Espresso! - Starting and Running Your Own Specialty Coffee Business (Paperback): Joe Monaghan, Julie Sheldon Huffaker Espresso! - Starting and Running Your Own Specialty Coffee Business (Paperback)
Joe Monaghan, Julie Sheldon Huffaker
R515 R452 Discovery Miles 4 520 Save R63 (12%) Ships in 10 - 15 working days

An A-to-Z guide to making it in your own specialty coffee business!

Expert tips, tricks, and a gold mine of crucial how-to information you just can't find anywhere else—learn how to:

  • Get started in business for as little as $15,000
  • Secure the optimum location
  • Get the financing that best suits your goals
  • Buy, use, and maintain equipment
  • Find and deal with suppliers
  • Market your espresso business with little or no capital
  • Brew delicious, high-quality coffee drinks that keep customers coming back for more
  • Hire and manage personnel
  • And much more

Espresso! also arms you with sample business forms, leases, and contracts; worksheets and checklists for planning, opening, and running day-to-day operations; sample menus; coffee drink recipes; inventory lists; plans and layouts; and dozens of other valuable, time-saving tools of the trade that no espresso entrepreneur should be without.

Any Way You Cut it - Meat Processing and Small-town America (Paperback, New ed.): Donald D. Stull, Etc Any Way You Cut it - Meat Processing and Small-town America (Paperback, New ed.)
Donald D. Stull, Etc; Michael J. Broadway, David Griffith
R993 Discovery Miles 9 930 Ships in 10 - 15 working days

In pursuit of jobs and economic development, many rural communities have attracted large meat, poultry, and fish processing plants owned by transnational corporations. But what they don't bargain for is the increase in crime, homelessness, school overcrowding, housing shortages, social disorder, cyclical migration, and poverty that inevitably follows.

To shed light on the forces that drive the meat industry and the communities where it locates, Donald Stull, Michael Broadway, and David Griffith have brought together the varying perspectives of anthropologists, geographers, sociologists, journalists, and industry specialists. Despite increased automation, these experts show that meat, poultry, and fish processing remain labor intensive create problems for employees, host communities, and government regulatory agencies.

Since 1906 when Sinclair Lewis exposed the horrors of Chicago meat-packing in The Jungle, consumers have been wary of the process that-even under the best conditions-is an ugly business. Conversely, meat packers are often defensive and distrustful of outside advice and government intervention, even as they look for ways to cut costs and enhance low profit margins.

In an effort to lower costs, meat processors have moved from urban to rural areas, where plants are closer to the supply of raw materials. But rural communities lack a pool of surplus labor and companies end up recruiting immigrants, minorities, and women to work on the plant floors. By examining communities in Kansas, Nebraska, Iowa, Georgia, and North Carolina, the authors evaluate the impact rural plants have on regions with few employment opportunities and the strain their presence places on social services, schools, and law enforcement agencies. They also investigate the underlying causes of high rates of injury and personnel turnover within the industry.

Providing an overview of structural and geographical changes occurring in meat processing, the authors explore the factors that sway industry and community decision making and subsequently influence the future of rural America. But more than just an analysis of the current circumstances, Any Way You Cut It proposes alternate routes communities and meat processors can take to reverse deteriorating conditions and avoid potentially explosive predicaments.

Food and Agrarian Orders in the World-Economy (Paperback): Philip McMichael Food and Agrarian Orders in the World-Economy (Paperback)
Philip McMichael
R1,434 Discovery Miles 14 340 Ships in 10 - 15 working days

The emergence of a world economy depends on the reorganization of agriculture and food systems to provision the work force and the industries associated with the division of labor. This work emphasizes the central role played by food and agriculture in the world economy. The book includes a historical dimension along with the formulation of the challenges that face the world today. Social scientists of all kinds, but especially economists, sociologists, environmentalists, and political scientists, should be interested in this volume.

Food and Agrarian Orders in the World-Economy (Hardcover): Philip McMichael Food and Agrarian Orders in the World-Economy (Hardcover)
Philip McMichael
R2,877 Discovery Miles 28 770 Ships in 10 - 15 working days

The emergence of a world economy depends on the reorganization of agriculture and food systems to provision the work force and the industries associated with the division of labor. This work emphasizes the central role played by food and agriculture in the world economy. The book includes a historical dimension along with the formulation of the challenges that face the world today. Social scientists of all kinds, but especially economists, sociologists, environmentalists, and political scientists, should be interested in this volume.

Rowntree and the Marketing Revolution, 1862-1969 (Hardcover): Robert Fitzgerald Rowntree and the Marketing Revolution, 1862-1969 (Hardcover)
Robert Fitzgerald
R4,532 Discovery Miles 45 320 Ships in 10 - 15 working days

Rowntree and the Marketing Revolution, 1862-1969 is a major study in the history of marketing in economic development, in addition to being a history of a well-known international company. Marketing history remains a neglected field of study, yet Rowntree's commercial success has been the direct result of applied marketing methods and major advances in product development, branding and advertising. It is surprising that marketing and mass consumption has been so neglected; yet Rowntree was a marketing pioneer. The company had in addition a prominent role in questioning managerial organization, business culture, industrial relations, restrictive practices, and multinational business. This book offers a comprehensive account of a company and its industry, but pursues themes and seeks to answer areas of debate, illuminating the ways in which marketing contributed to the growth of an enterprise.

Strategy, Structure, and Antitrust in the Carbonated Soft-Drink Industry (Hardcover): Timothy Muris, David T. Scheffman, Pablo... Strategy, Structure, and Antitrust in the Carbonated Soft-Drink Industry (Hardcover)
Timothy Muris, David T. Scheffman, Pablo T. Spiller
R3,307 Discovery Miles 33 070 Ships in 10 - 15 working days

Pepsi-Cola and Coca-Cola are widely recognized as being two of the premier marketing companies in the world. They have introduced a great variety of new products and package types. They have raised celebrity advertising to a new level. Coca-Cola even changed the formula for Coke. These and other developments in the carbonated soft drink industry came about from major strategy changes by Pepsi-Cola and Coca-Cola. Rather than simply reacting to a changing competitive environment, PepsiCo and The Coca-Cola Company have created and implemented strategies that turned the new environment to their advantage. Although Pepsi-Cola attacked Coca-Cola's dominance and achieved near-parity with Coke in bottled soft drinks, both Coke and Pepsi have benefitted from fighting the Cola Wars. The battle between them has stimulated continuing growth in an industry regularly pronounced by the experts for many years to be on the verge of maturity.

One widely ignored aspect of the Cola Wars is the ongoing transformation of the soft drink distribution systems of Coca-Cola and Pepsi-Cola from systems of independent bottlers to captive bottling subsidiaries. Chandler advanced the hypothesis that successful firms develop strategies to take advantage of new opportunities, and that those strategies then determine the organizational structure required for effective implementation. We find that changes in the organization of the two leading carbonated soft drink firms' distribution systems provide support for Chandler's hypothesis. The independent bottling systems were a unique and effective organization for many decades. Changes in the external environment, however, raised the costs of transacting between the parent concentrate manufacturers and their independent bottlers. In particular, the new competitive environment required rapidly changing product and marketing strategies, and the implementation of these strategies required the close cooperation of the distribution systems. In effect, Coke and Pepsi needed to change the organization of their distribution systems to implement effectively the strategies that stimulated the new competitive environment, because the relative transaction costs of the independent bottling systems in the new environment were too high. The book presents a strategic analysis of the history of the industry.

Decision Criteria for New Product Acceptance and Success - The Role of Trade Buyers (Hardcover, New): Edward W. McLaughlin,... Decision Criteria for New Product Acceptance and Success - The Role of Trade Buyers (Hardcover, New)
Edward W. McLaughlin, Vithala Rao
R2,847 Discovery Miles 28 470 Ships in 10 - 15 working days

Despite the rapid surge of new product introductions into the grocery product distribution system, relatively little is known about the process and acceptance criteria of trade buyers. In this work, Edward McLaughlin and Vithala Rao examine the crucial role played by trade buyers, and its place in the success of new product introduction. Their study integrates scholarly research and industry information as it explores the various processes used by manufacturers and trade intermediaries in developing and introducing new products.

The book begins with a background survey of the overall structure of U.S. grocery distribution, along with a discussion of the key participants in new product introduction and their standard operating procedures. A broad framework for analyzing new product introductions is presented, and various methodologies that are useful in the process are explained. This is followed by an account of the extensive research conducted by the authors, focusing on new product acceptance by trade buyers, and drawn from three sources: publicly available information, survey data of actual buyer decisions, and buyer decisions based on hypothetical descriptions of new products. The statistical results on the relative importance of decision criteria are used to develop several management tools, including an expert system. The work concludes with a discussion of the implications of these results for marketing managers, procurement executives, and public policy makers. This book will be an important reference tool for practitioners involved in product procurement, as well as for students of marketing and sales.

Making Of A Sugar Giant (Hardcover, 2nd edition): Philippe Chalmin, Erica E. Long-Michalke Making Of A Sugar Giant (Hardcover, 2nd edition)
Philippe Chalmin, Erica E. Long-Michalke
R3,253 Discovery Miles 32 530 Ships in 10 - 15 working days

First Published in 1990. This is a revised and updated second version for English translation from French by Erica E. Long-Michalke. Sugar provides a fascinating example of an international commodity, and this book deals with the history both of a multinational company and of the world sugar economy. It describes the emergence, in the nineteenth century, of the two family companies of Henry Tate and Abram Lyle. By 1914 they were the largest and most prosperous sugar-refining businesses in the British Empire. In 1921 they amalgamated and became after the Second World War pre-eminent in the world sugar economy. The book's final chapter covers the company's most recent acquisitions and demonstrates the management strategy of Tate & Lyle in its relations with the developed and developing worlds.

Progress for Food or Food for Progress? - The Political Economy of Agricultural Growth and Development (Hardcover): Folke... Progress for Food or Food for Progress? - The Political Economy of Agricultural Growth and Development (Hardcover)
Folke Dovring
R2,885 Discovery Miles 28 850 Ships in 10 - 15 working days

Development is necessary in all countries, not only the so called underdeveloped' or developed' countries. So begins this comparative analysis of agricultural growth and development around the world, not just in developing countries. Unique to this volume is its comprehensive coverage of numerous countries around the world and its in-depth comparison of economic change in relation to historical and geographic diversity. These features, along with ground-breaking conclusions put forth by the author, will interest not only economists, economic journalists, politicians, and business leaders seeking to understand the workings of the international community, but also scholars and students of development, agricultural economic, and comparative economics.

World Hunger - A Neo-Malthusian Perspective (Hardcover): Mitchell Kellman World Hunger - A Neo-Malthusian Perspective (Hardcover)
Mitchell Kellman
R2,866 Discovery Miles 28 660 Ships in 10 - 15 working days

This book offers a broad perspective on the issue of world hunger, analyzing the long-term data on food production from 1885 to the present. Exploring evidence of the validity of Malthusian theory throughout history, the book documents those cases where innovations in food-producing technologies were adopted in response to population pressures and crises of hunger.

Dictionary of the History of the American Brewing and Distilling Industries. (Hardcover): Sue Downard Dictionary of the History of the American Brewing and Distilling Industries. (Hardcover)
Sue Downard
R2,166 Discovery Miles 21 660 Ships in 10 - 15 working days

An introductory survey of the industry's history precedes the dictionary proper--articles arranged in alphabetical order which describe virtually every facet of the industry. Institutions, personalities, legislation, terminology, histories of breweries and distillers, and more. Twelve appendixes enhance the book's usefulness.

World food and agriculture statistical pocketbook 2019 (Paperback): Food and Agriculture Organization World food and agriculture statistical pocketbook 2019 (Paperback)
Food and Agriculture Organization
R1,551 Discovery Miles 15 510 Ships in 12 - 17 working days

The implementation of the 2030 Sustainable Development Agenda is just at the outset. Pursuing the broad and ambitious Sustainable Development Goals (SDGs) calls for timely and effective policy actions in a quickly evolving world. In this context, the ability to design sound policies and monitor their outcomes is a key requirement, and measuring progress towards international goals and their national and subnational specifications is of paramount importance. This pocketbook presents, at a glance, selected key indicators on agriculture and food security, and is meant to serve as an quick and easy-to-access reference for stakeholders and partners involved in policy formulation or decision-making processes. The indicators are presented in two sections, one thematic and one country-specific, and are organized along four main themes: (i) Setting: describing the main trends in the use of agricultural resources; (ii) Hunger: providing estimates of the two indicators for SDG2 (ending hunger): the prevalence of undernourishment and the prevalence of moderate or severe food insecurity; (iii) Food supply: offering information on the nature and quantity of world agricultural production trade; (iv) Environment: examining the interactions of agriculture with the ecosystem in the evolving context of climate change.

Modern Moonshine - The Revival of White Whiskey in the Twenty-First Century (Hardcover): Cameron D. Lippard, Bruce E. Stewart Modern Moonshine - The Revival of White Whiskey in the Twenty-First Century (Hardcover)
Cameron D. Lippard, Bruce E. Stewart
R2,853 Discovery Miles 28 530 Ships in 12 - 17 working days

The craft of making moonshine-an unaged white whiskey, often made and consumed outside legal parameters-nearly went extinct in the late twentieth century as law enforcement cracked down on illicit producers, and cheaper, lawful alcohol became readily available. Yet the twenty-first century has witnessed a resurgence of artisanal distilling, as both connoisseurs and those reconnecting with their heritage have created a vibrant new culture of moonshine. While not limited to Appalachia, moonshine is often entwined with the region in popular understandings. The first interdisciplinary examination of the legal moonshine industry, Modern Moonshine probes the causes and impact of the so-called moonshine revival. What does the moonshine revival tell us about our national culture? How does it shape the image of Appalachia and rural America? Focusing mostly on southern Appalachia, the book's eleven essays chronicle such popular figures as Popcorn Sutton and explore how and why distillers promote their product as "traditional" and "authentic." This edited collection draws from scholars across the disciplines of anthropology, history, geography, and sociology to make sense of the legal, social, and historical shifts behind contemporary production and consumption of moonshine, and offers a fresh perspective on an enduring topic of Appalachian myth and reality.

London's Lea Valley - Home of Britain's Growing Food and Drink Industry and a Little Bit More (Paperback): Jim Lewis London's Lea Valley - Home of Britain's Growing Food and Drink Industry and a Little Bit More (Paperback)
Jim Lewis
R604 Discovery Miles 6 040 Ships in 12 - 17 working days

The post-war years saw a massive decline in the Lea Valley's industrial base. This was particularly marked by the collapse in furniture, electronics and electrical manufacturing that had been affected by cheap imports from countries abroad who had developed and streamlined their industries during the war years. Also affecting the collapse was a reluctance by some British manufacturers to invest and update their businesses in the light of the increasing overseas competition. However, in recent years the Lea Valley has seen a marked increase in the manufacture, development and distribution of food and drink products within the region. This upsurge has, in a way, complemented the work of earlier food and drink producers, several of whom have increased their product range and are now not only supplying and sustaining the British consumer markets, but also a number of markets overseas. This book not only uncovers the Lea Valley's emerging food and drink industry, but also highlights the history of those regional establishments that provided sustenance for earlier generations. While it is not possible to cover every food retailer, manufacturer, wholesaler and microbrewery within the Lea Valley region, it is hoped that those establishments mentioned in this book will give the reader a "flavour" of how the valley's food and drink industries are evolving and changing. In fact, it would seem that before this book has reached the printer, another micro-brewery has popped up or a new food wholesaler, manufacturer and distributor has emerged.

Sustainable Food and Beverage Industries - Assessments and Methodologies (Hardcover): Gabriela Ionescu Sustainable Food and Beverage Industries - Assessments and Methodologies (Hardcover)
Gabriela Ionescu
R3,244 Discovery Miles 32 440 Ships in 12 - 17 working days

This title includes a number of Open Access chapters. This new compendium volume looks the sustainable food and beverage industry from a variety of perspectives. The chapters included are broken into seven sections, which describe the following topics: an overview of food production and supply chains; the dairy industry; the meat industry; the coffee and tea industries; food and beverage waste products; food processing and packaging; concluding implications. The contributors present case studies and research from around the world, offering a truly global and international perspective on this topic.

Soda Politics - Taking on Big Soda (and Winning) (Hardcover): Marion Nestle, Mark Bittman, Neal Baer Soda Politics - Taking on Big Soda (and Winning) (Hardcover)
Marion Nestle, Mark Bittman, Neal Baer
R929 R778 Discovery Miles 7 780 Save R151 (16%) Ships in 10 - 15 working days

Sodas are astonishing products. Little more than flavored sugar-water, these drinks cost practically nothing to produce or buy, yet have turned their makers - principally Coca-Cola and PepsiCo - into multibillion dollar industries with global recognition, distribution, and political power. So how did something so cheap come to mean so much and to have such devastating health and food policy consequences? Soda Politics is a story of the American food system at work, written by the incomparable NYU scholar and public health champion Marion Nestle. It is the first book to focus on the history, politics, nutrition, and health impact of soda, asking how we created this system, what its problems are, and what we can do to change things. Coke and Pepsi spend billions of dollars a year on advertising and lobbying to prevent any measures to limit soda, a product billed as "refreshing," "tasty," "crisp," and "the real thing" that also happens to be a major cause of health problems, from obesity to Type II diabetes. They target minorities, poor people, and children, and are involved in land and water grabs in underdeveloped countries, where they also have redoubled their efforts at building their market share. In fact, the marketing practices of soda companies are eerily similar to that of cigarette companies - both try to sell as much as possible, regardless of the health consequences, in any way that they can. And the public is starting to scrutinize sugary sodas in the same way that they do cigarettes. Soda consumption is falling, and Americans are only partially replacing soda with other sugary drinks. This did not happen accidentally: the fall in soda sales is a result of successful food advocacy. Soda Politics provides the overwhelming evidence to keep up pressure on all those involved in the production, marketing, sales, and subsidization of soda.

Secret Formula - The Inside Story of How Coca-Cola Became the Best-Known Brand in the World (Paperback): Frederick Allen Secret Formula - The Inside Story of How Coca-Cola Became the Best-Known Brand in the World (Paperback)
Frederick Allen
R717 R639 Discovery Miles 6 390 Save R78 (11%) Ships in 10 - 15 working days

A "highly entertaining history [of] global hustling, cola wars and the marketing savvy that carved a niche for Coke in the American social psyche" (Publishers Weekly). Secret Formula follows the colorful characters who turned a relic from the patent medicine era into a company worth $80 billion. Award-winning reporter Frederick Allen's engaging account begins with Asa Candler, a nineteenth-century pharmacist in Atlanta who secured the rights to the original Coca-Cola formula and then struggled to get the cocaine out of the recipe. After many tweaks, he finally succeeded in turning a backroom belly-wash into a thriving enterprise. In 1919, an aggressive banker named Ernest Woodruff leveraged a high-risk buyout of the Candlers and installed his son at the helm of the company. Robert Woodruff spent the next six decades guiding Coca-Cola with a single-minded determination that turned the soft drink into a part of the landscape and social fabric of America. Written with unprecedented access to Coca-Cola's archives, as well as the inner circle and private papers of Woodruff, Allen's captivating business biography stands as the definitive account of what it took to build America's most iconic company and one of the world's greatest business success stories.

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