Launched in 1994 by Laurence Ng, and morphing quickly from a "how-to" magazine tutoring its readership in the intricacies of new design technologym, into a "what to" magazine aiming to inspire and reflect the booming community around it, "IdN" is at the forefront of contemporary design. Today it is well established as a global meeting place for designers. The "IdN 15th Anniversary Edition: What Do You Love?" is a massive 452-page hardcover featuring specially commissioned work from over 250 of the highly talented creators who have collaborated with the magazine over the last decade and a half, sharing their thoughts on the past; and their visions of the future. These include Aiden Kelly, Baku Maeda, Creative Time, Exopolis, Head Gear Animation, Jon Burgerman, Live Evil Empire, Lost in Space, Mark Jenkins, Musa Collective, Neubau, Nikosono, Onesize, Paris Hair, Pomme Chan, Shilo, Tomato, Slingshot London, Sweden Graphics, The Designers Republic, Via Grafik, Wonksite, YOK, Linda Zacks, Zetka and Zip Design. A DVD supplies more than 100 minutes of motion graphics with over 80 animations, short films, TV commercials, interviews, studio tours and music videos.