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The world of integrated marketing communication (IMC) has changed dramatically over the last 10 years, due in large part to the expansion and advances in digital media technology. These changes have affected clients, consumers and advertisers alike. Marketing Communication: An integrated approach 2nd edition deals with the past, present and future of IMC and the impact this has had on the pace and demands of effective persuasive communication in the current digital age. It is also the first IMC textbook to cover in detail alternative communication strategies and how their unconventional and disruptive tactics have been integrated into our daily lives. Self-study questions per chapter have also been included in this edition.
Students will find this book invaluable in their study of Criminal Procedure. It introduces readers to the fundamental principles and values underlying this field of law and guides them systematically through the rules of procedure that apply in criminal cases.
Six years ago, Dr Michael Mosley started a health revolution with the 5.2 Fast Diet, telling the world about the incredible power of intermittent fasting. In this book he brings together all the latest science - including a new approach: Time Restricted Eating - to create an easy-to-follow programme. Recent studies have shown that 800 calories is the magic number when it comes to successful dieting - it's an amount high enough to be manageable but low enough to speed weight loss and trigger a range of desirable metabolic changes. The secret of this new programme is that it is highly flexible - depending on your goals, you can choose how intensively you want to do it. Along with delicious, low-carb, Mediterranean-style recipes and menu plans by Dr Clare Bailey, The Fast 800 offers an effective way to help you lose weight, improve mood and reduce blood pressure, inflammation and blood sugars. Take your future health into your own hands.
The extraordinary, powerful second novel from the Booker prizewinning author of Shuggie Bain, Young Mungo is both a vivid portrayal of working-class life and the deeply moving story of the dangerous first love of two young men: Mungo and James. Born under different stars, Protestant Mungo and Catholic James live in a hyper-masculine world. They are caught between two of Glasgow’s housing estates where young working-class men divide themselves along sectarian lines, and fight territorial battles for the sake of reputation. They should be sworn enemies if they’re to be seen as men at all, and yet they become best friends as they find a sanctuary in the doocot that James has built for his prize racing pigeons. As they begin to fall in love, they dream of escaping the grey city, and Mungo must work hard to hide his true self from all those around him, especially from his elder brother Hamish, a local gang leader with a brutal reputation to uphold. But the threat of discovery is constant and the punishment unspeakable. When Mungo’s mother sends him on a fishing trip to a loch in Western Scotland, with two strange men behind whose drunken banter lie murky pasts, he needs to summon all his inner strength and courage to get back to a place of safety, a place where he and James might still have a future. Imbuing the everyday world of its characters with rich lyricism, Douglas Stuart’s Young Mungo is a gripping and revealing story about the meaning of masculinity, the push and pull of family, the violence faced by so many queer people, and the dangers of loving someone too much.
Drawing inspiration from, Soweto, Mama D and her gran's cooking, Chef Nti realised that in order to talk to a new generation she had to reinvent these flavours in a fresh, innovative way. Chef Nti - My Modern African Kitchen embraces this concept, celebrating food that is proudly South African. ABOUT THE AUTHOR: Nthabiseng Ramaboa has lived many lives – in business, fashion and now, food. Her credentials include, but are not limited to, partnerships with brands such as Fatti’s & Moni’s, Nespresso and Le Creuset; she is also AEG’s national ambassador and most recently Chef Nti was the South African ambassador for BBC’s Lifestyle Channel. Chef Nti became a household name when hosting The Perfect Ace – a cooking show on etv. In 2014 she began a new career in the culinary industry, starting with a year of food research in Los Angeles. This inspired real, genuine love and passion for both homecooked meals and fine-dining experiences. Chef Nti is a restauranteur, food and beverage product developer, entrepreneur and fashion designer. Fast-forward to 2019 and Chef Nti speaks to a few hundred -thousand fans online and is the proud owner of her very own restaurant, Taste Kitchen; located in Joburg's Maboneng Precinct. Taste Kitchen hosts intimate, bespoke events showcasing Chef Nti’s take on traditional African meals
In the third and final season, Ryan Wilder must lead the Bat Team in stopping the next wave of villains created by the weapons lost in the Gotham River during the 2nd season finale. And she’ll have to do it with Alice by her side! As a new generation of Rogues torment Gotham, Batwoman and Alice must work together to stop them – a predicament that threatens to upend the team’s existing dynamics.
Wanneer die lewe jou omwentel is die wéét binne-in jou. Vir Mel is haar eie melkweg skitterend. Sy het wat sy wil hê, sy is wie sy wil wees. Sy maak die reëls en sy dra nie maskers nie, want sy is in beheer. Maar skielik maak ’n veel groter ster haar verskyning: Isabella, ʼn ongevraagde toevoeging tot die gesin. En boonop besef Mel dat haar beroepskeuse as mediese suster ʼn ode was aan haar oorlede ma. Susterwees was dalk haar ma se passie, maar is dit regtig hare? Mel maak gereed om uit haar einste, skitterende melkweg te verskiet. Dit is ʼn waagstuk, iets wat só nie haar ding is nie. Die ontdekkingsreis vat haar na ʼn wêreld wat sy nog altyd vermy het, tussen mense wat nie haar dam se ganse is nie. By die flats van Belhar kom sy tot die besef dat die dam dalk nie hare is nie, maar dat sy tog, teen haar verwagting, inpas by die ganse. Sy ontmoet ’n jeugwerker met tatoes en ʼn skaatsplank wat baanbrekerswerk onder die jeug doen. Sy leer Llewellyn, haar stiefsuster se grootste aanhanger, beter ken en wys hom sy is nie so upstairs soos hy gedink het nie. Mel ontdek haarself en ʼn wêreld buite haar eie reëls. Moet sy kies tussen wie sy was en wie sy kan wees? Of is daar plek vir Mel die skateboarder, die biker en die kelner in haar melkweg?
Two sparkling Christmas reads from the multi-million selling ultimate Queen of Romance!
The Playboy Prince
Charmed
What is it like to be born dirt-poor in South Africa? Clinton Chauke knows, having been raised alongside his two sisters in a remote village bordering the Kruger National Park and a squatter camp outside Pretoria. Clinton is a young village boy when awareness dawns of how poor his family really is: there’s no theft in the village because there’s absolutely nothing to steal. But fire destroys the family hut, and they decide to move back to the city. There he is forced to confront the rough-and-tumble of urban life as a ‘bumpkin’. He is Venda, whereas most of his classmates speak Zulu or Tswana and he has to face their ridicule while trying to pick up two or more languages as fast as possible. With great self-awareness, Clinton negotiates the pitfalls and lifelines of a young life: crime and drugs, football, religion, friendship, school, circumcision and, ultimately, becoming a man. Throughout it all, he displays determination as well as a self-deprecating humour that will keep you turning the pages till the end. Clinton’s story is one that will give you hope that even in a sea of poverty there are those that refuse to give up and, ultimately, succeed.
Twenty-nine-year-old teacher Emily needs her father to believe her life
is a success. He may have walked out on the family when she was a child
and let her down when she needed him most, but her life is perfect
despite him.
A groundbreaking exploration of the neuroscience of spirituality and a bold new paradigm for health, healing, and resilience. Whether it's meditation or a walk in nature, reading a sacred text or saying a prayer, there are many ways to tap into a heightened awareness of the world around us and our place in it. Lisa Miller draws on decades of clinical experience and award-winning research to show that humans are universally equipped with this capacity for spirituality, and that our brains become more resilient and robust as a result of it. Bringing scientific rigour to the most intangible aspect of our lives, Miller's counterintuitive findings reveal the measurable positive effects of spirituality: for better decision-making, a healthier brain and an inspired life. Brimming with inspiration and compassion, this landmark book revolutionizes our understanding of spirituality, mental health and how to find meaning and purpose in life.
Notes on Grief is an exquisite work of meditation, remembrance, and hope, written in the wake of Chimamanda Ngozi Adichie’s beloved father’s death in the summer of 2020. As the COVID-19 pandemic raged around the world, and kept Adichie and her family members separated from one another, her father succumbed unexpectedly to complications of kidney failure. Expanding on her original New Yorker piece, Adichie shares how this loss shook her to her core. She writes about being one of the millions of people grieving this year; about the familial and cultural dimensions of grief and also about the loneliness and anger that are unavoidable in it. With signature precision of language, and glittering, devastating detail on the page—and never without touches of rich, honest humor—Adichie weaves together her own experience of her father’s death with threads of his life story, from his remarkable survival during the Biafran war, through a long career as a statistics professor, into the days of the pandemic in which he’d stay connected with his children and grandchildren over video chat from the family home in Abba, Nigeria. In the compact format of We Should All Be Feminists and Dear Ijeawele, Adichie delivers a gem of a book—a book that fundamentally connects us to one another as it probes one of the most universal human experiences. Notes on Grief is a book for this moment—a work readers will treasure and share now more than ever—and yet will prove durable and timeless, an indispensable addition to Adichie’s canon.
Bestselling author and renowned clinical psychologist Dr Shefali teaches women how to transcend their fears, break free from societal expectations and rediscover the person they were always meant to be. A Radical Awakening lays out a path for women to heal their psychic wounds and prepares them to discover their own powers to help heal others and the planet. Dr Shefali helps women uncover the purpose that already exists within them and harness the power of authenticity in every area of their lives. This is an eloquent and inspiring, practical and accessible book, backed with real-life examples and personal stories, that unlocks the extraordinary power necessary to awaken the conscious self. Dr Shefali will empower and inspire all women to uncover the person they always wanted to be: fully present, conscious, and happy, by deconstructing the archetypes that still exist in society today, inspiring women to live authentically - and, importantly, elevate other women along the way.
From the New York Times bestselling author of Digital Minimalism and one of the world's top productivity experts, a groundbreaking philosophy for creating great work at a sustainable pace. Hustle culture. Burnout. Quiet quitting. Today we're either sacrificing ourselves on the altar of success or we're rejecting the idea of ambition entirely. But it doesn't have to be all or nothing. There is a way to create meaningful work as part of a balanced life, and it's called 'slow productivity'.
Coined by Cal Newport, the bestselling author of Deep Work and Digital Minimalism, slow productivity is a revolutionary philosophy based on three simple principles: Examining the stories and habits of ancient and modern scientists, philosophers, artists and scholars who worked in this way, Newport reveals just how transformative the slow productivity approach can be to producing a meaningful body of work. From managing your energy according to the season, to identifying which projects to pursue and which to set aside, to building a schedule that yields maximum output with minimum stress, this timely and essential book will revolutionise how you work, helping you to accomplish great things at a more humane pace.
The irresistible and devastatingly addictive Netflix series comes to DVD for the very first time, as Narcos charts the rise of the infamous Colombian drug lord Pablo Escobar. Dubbed The King of Cocaine , Season 1 traces Escobar's rise to power between 1977 and 1992, a time in which he was responsible for smuggling 80 per cent of the cocaine supply into the United States, making himself a billionaire in the process. The show was met with critical praise and grew a hugely dedicated following when it debuted on Netflix last August. This is the next box-set that you absolutely have to own and binge watch, taking its rightful place in your collection alongside iconic series such as The Sopranos, The Wire, Breaking Bad and House of Cards.
Leah Itsines comes from a big Greek family where food is always at the forefront of every gathering. But it's no secret she also lives and breathes healthy eating and a lifestyle that supports wellbeing. How do you combine a love of food with a healthy lifestyle? You make Good Food Made Simple . If you don't feel confident in the kitchen, or you've had a 'bad' relationship with food, this is the book to ease you back to balanced and realistic eating that is satisfying and fun. Begin with meal prep hacks and money-saving tips to get organised, learn how to make some mean marinades that will make life simply delicious, then move through over 100 killer recipes from The Lighter Side, Quick & Delicious to Itsines Family Favorites and - for something a bit special - The Entertainer. Good Food Made Simple is your gateway to getting comfortable in the kitchen, being kind to your body and having some fun. Food wasn't meant to be hard.
As the legacy of El Nino scorches Cape Town, threatening it with drought, fire and civil disorder, the city is gripped by two horrific crimes: an explosion in the tourist centre, and the gruesome murder of a seemingly random victim. In his investigation, Colonel Vaughn De Vries of the Special Crimes Unit discovers a frightening back story and developing pattern of criminality, and comes to believe that there is more than one killer on the loose, each with a connection to a man who, as a child, drowned his sister and destroyed his family. Newly promoted investigator Lieutenant Mike Solarin, working with De Vries, discovers a trail to the perpetrators of the bomb in the city but, when he is recalled and the incident branded the work of extremists, he pursues an alternative route, calling into question the role of the political elite, the media, and the police themselves. Now sharing the single belief that there must be justice at any cost as they struggle to represent victims of so many atrocities, De Vries and Solarin fight - against gathering forces - to save their city and their country.
Leilah meets Frankie, and the two misfits become the closest of friends at their new school – until secrets, betrayal, and sexuality drive them apart… It’s 1997, three years after the official end of Apartheid in South Africa. Two girls from very different backgrounds, Leilah, who is mixed race, and Frankie, who is white, are drawn together when they start at a new school, one that remains racially divided despite the country’s new laws. Their friendship deepens and intensifies before suddenly falling apart when each tells the other a secret. The girls must grapple with young womanhood alone, leaving Leila with only her troubled family to fall back on. Glass Tower is a powerful, beautiful story of two young people on a journey of sexual hurt and personal discovery which asks questions of who we are and why we love, set against a new and confusing social order.
The games are over. Let chaos reign.
In 2021, Johannes Radebe became the first male dancer to perform in heels in Strictly Come Dancing history. Wearing black patent leather boots, Johannes danced with a red 'Pose' fan to a rendition of Blondie's Rapture. That year, Johannes was also part of only the second same-sex pair on the show, dancing with Great British Bake-Off winner, John Whaite and though the response from the UK public was overwhelmingly positive, Johannes still faced abuse that highlighted the continuing fight against homophobia and racism. For Johannes this instantly iconic dance was about more than just a tribute to voguing: it was Johanne's coming out. After that performance, Johannes flew home to South Africa to see his mum and had a conversation about his sexuality - the first they ever had. In this uplifting memoir that's about overcoming struggles and finding joy, Johannes will explore his upbringing in South Africa, his struggles with bullying and with shame about his sexuality. He will also write about the safety he always felt in the dance studio and, now, in the Strictly Come Dancing family where he feels he has finally found his tribe.
From the start of his glittering career in 1992, to his official retirement from all formats of the game in 2013, Shane Warne has long desired to tell his incredible story without compromise. No Spin is that very story. It will offer a compelling intimate voice, true insight and a pitch-side seat to one of cricket’s finest eras, making this one of the ultimate must-have sports autobiographies. Shane is not only one of the greatest living cricket legends: he is as close as the game has had since Botham to a maverick genius on the field and a true rebel spirit off it, who always gives audiences what they want. Despite being the talismanic thorn in England’s side for nearly two decades of regular Ashes defeats, he was also much loved in the UK where he played cricket for Hampshire. He’s also a much-admired figure in India and South Africa. Alongside his mesmerising genius as a bowler, Shane has often been a controversial figure, and in this book he's talk with brutal honesty about some of the most challenging times in his life as a player. Honest, thoughtful, fearless and loved by millions, Shane is always his own man and this book is a testament to his brilliant career.
Healthcare delivery in the 21st century has become increasingly complex and demanding . Clinical consultations frequently raise scientific, ethical and legal challenges. While scientific issues may be resolved using an evidence-based medicine (EBM) approach, ethical theory is needed to justify decision making in the face of ethical conflict. Medical ethics, law and human rights: a South African perspective provides the conceptual background and analytic skills necessary to assist with the resolution of ethical dilemmas encountered in the South African healthcare environment. Medical ethics, law and human rights: a South African perspective uses case studies to help the healthcare team to identify and analyse ethical, moral and value concepts, and to apply these to scenarios that they may encounter on a daily basis. Part 1 explores theories and principles of ethics (including African philosophy), introduces medical law, discusses health and human rights, and also makes the transition from theory to practice. Part 2 looks at specific topics in healthcare that raise challenges from an ethics perspective - HIV/AIDS, use of social media, euthanasia, human reproduction, genetics and genomics. In view of the increasing emphasis on ethical considerations in healthcare from the Health Professions Council of South Africa (HPCSA), coupled with the rising incidence of litigation in healthcare, Medical ethics, law and human rights: a South African perspective is essential reading for health science, law and philosophy students as well as practising healthcare professionals.
This book provides an overview of the research related to psychological assessment across South Africa. The thirty-six chapters provide a combination of psychometric theory and practical assessment applications in order to combine the currently disparate research that has been conducted locally in this field. Existing South African texts on psychological assessment are predominantly academic textbooks that explain psychometric theory and provide brief descriptions of a few testing instruments. Psychological Assessment in South Africa provides in-depth coverage of a range of areas within the broad field of psychological assessment, including research conducted with various psychological instruments. The chapters critically interrogate the current Eurocentric and Western cultural hegemonic practices that dominate the field of psychological assessment. The book therefore has the potential to function both as an academic text for graduate students, as well as a specialist resource for professionals, including psychologists, psychometrists, remedial teachers and human resource practitioners.
TikTok superstar Poppy O'Toole shares her easy, fool-proof and actually delicious recipes for the air fryer. Professional chef turned TikTok star, Poppy O'Toole shows you how to get the most out of your air fryer. With 100 recipes for cooking the perfect chips, roast chicken, baked potatoes, mac and cheese, brownies and more, as well as some surprising air-fryer delights like honey soy salmon and asparagus and mouthwatering fakeaways that won't break the bank, Poppy elevates each recipe with hacks, tips and flavour ideas so it becomes something actually delicious. From fried treats to baked goods, and tasty snacks to veggie feasts, you can cook almost anything in your air fryer, so why not try:
With more of us relying on quick, affordable, low-energy cooking than ever before, Poppy Cooks is the only companion you need for mastering your air fryer.
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