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Books > Sport & Leisure > Sports & outdoor recreation > Sporting events, tours & organisations > Olympic games
On August 26, 1960, twenty-three-year-old Danish cyclist Knud
Jensen, competing in that year's Rome Olympic Games, suddenly fell
from his bike and fractured his skull. His death hours later led to
rumors that performance-enhancing drugs were in his system. Though
certainly not the first instance of doping in the Olympic Games,
Jensen's death serves as the starting point for Thomas M. Hunt's
thoroughly researched, chronological history of the modern
relationship of doping to the Olympics. Utilizing concepts derived
from international relations theory, diplomatic history, and
administrative law, this work connects the issue to global
political relations. During the Cold War, national governments had
little reason to support effective anti-doping controls in the
Olympics. Both the United States and the Soviet Union
conceptualized power in sport as a means of impressing both friends
and rivals abroad. The resulting medals race motivated nations on
both sides of the Iron Curtain to allow drug regulatory powers to
remain with private sport authorities. Given the costs involved in
testing and the repercussions of drug scandals, these authorities
tried to avoid the issue whenever possible. But toward the end of
the Cold War, governments became more involved in the issue of
testing. Having historically been a combined scientific, ethical,
and political dilemma, obstacles to the elimination of doping in
the Olympics are becoming less restrained by political inertia.
Mexican leaders eagerly anticipated the attention that hosting the
world's most visible sporting event would bring, yet they could not
have predicted the array of conflicts that would play out before
the eyes of the world during the notorious 1968 Mexico City
Olympics. Following twenty years of economic growth and political
stability-known as the "Mexican miracle"-Mexican policy makers
escaped their prior image of being economically underdeveloped to
successfully craft an image of a nation that was both modern and
cosmopolitan but also steeped in culture and tradition. Buoyed by
this new image, they set their sights on the Olympic bid, and they
not only won but also prepared impressive facilities. Prior to the
opening ceremonies, several controversies emerged, the most glaring
of which was a student protest movement that culminated in a public
massacre, leaving several hundred students dead. Less dramatic were
concerns that athletes would suffer harm in the high elevation and
thin air, debates over the nature of amateurism, threats by nations
opposing apartheid to boycott if South Africa was allowed to
compete, and the introduction of drug and gender testing.
Additionally the Olympics provided a forum for the United States
and the Soviet Union to carry their Cold War rivalry to the playing
field-a way to achieve victory without world destruction at stake.
During the Games, one of the most significant controversies
occurred when two African American athletes, Tommie Smith and John
Carlos, raised their fists in the Black Power salute while on the
medal stand. This gesture brought worldwide attention to racism
within the United States and remains a lasting image of both the
Mexico City Olympics and the Civil Rights movement. Although the
Olympics are intended to bring athletes of the world together for
harmonious competition, the 1968 Games will long be remembered as
fraught with discord. This ambitious and comprehensive study will
appeal to those interested in US history, Latin American history,
sports history, and Olympic history.
According to most accounts, the man solely responsible for
reviving the modern Olympic Games was Baron Pierre de Coubertin.
Now, in "The Modern Olympics," David C. Young challenges this view,
revealing that Coubertin was only the last and most successful of
many contributors to the dream of the modern Olympics.
Based on thirteen years of research in previously neglected
documents, Young reconstructs the fascinating and almost unknown
history of the Olympic revival movement in the nineteenth century,
including two long-forgotten Olympiads--one in London in 1866 and
another in Athens in 1870. He traces the idea for the modern
Olympics back to an obscure Greek poet in 1833 and follows the
sinuous tale to a small village in England, where W. P. Brookes
held local Olympiads, founded the British Olympic Committee, and
told Coubertin about his vision of an international Olympics.
Coubertin's main contribution to the founding of the modern
Olympics was the zeal he brought to transforming an idea that had
evolved over decades into the reality of Olympiad I and all the
Olympic Games held thereafter.
In 1968, the International Olympic Committee (IOC) implemented sex
testing for female athletes at that year's Games. When it became
clear that testing regimes failed to delineate a sex divide, the
IOC began to test for gender--a shift that allowed the organization
to control the very idea of womanhood. Ranging from Cold War
tensions to gender anxiety to controversies around doping, Lindsay
Parks Pieper explores sex testing in sport from the 1930s to the
early 2000s. Pieper examines how the IOC in particular insisted on
a misguided binary notion of gender that privileged Western norms.
Testing evolved into a tool to identify--and eliminate--athletes
the IOC deemed too strong, too fast, or too successful. Pieper
shows how this system punished gifted women while hindering the
development of women's athletics for decades. She also reveals how
the flawed notions behind testing--ideas often sexist, racist, or
ridiculous--degraded the very idea of female athleticism.
Every two years, the Olympics wins world attention with contests
and celebrations. The success story of the world's most watched
event, best recognized symbols, and most enduring brand has many
valuable lessons for the business world. An entire constellation of
talent and teams works behind the scenes to strengthen the Olympics
and keep it relevant in a changing world. Veteran sports business
journalist and MBA Max Donner gives readers a useful guide to the
key success factors that make the Olympics an exceptional
institution. The Olympic Sports Economy incorporates exclusive case
studies and reports from sports management conferences to
illustrate the most important business practices and trends of the
Olympics today. The text also reports objectively about recent
controversies and challenges, as well as ways that readers can
explore constructive solutions. The Olympic Sports Economy
highlights the role the Olympics has played as a model for over
six-hundred other international multi-sport competitions and
introduces ideas from important trends in Olympic sports that can
also benefit other organizations.
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