In this fascinating book, Eleanor Tucker sets out a bold vision of how sustainable sharing can save us money, and lead to a happier future. What is the Sharing Economy? How can it help us live more affordable, more sustainable, and ultimately more fulfilling lives?  What would happen if for one year a family pledged to share as much as they possibly can? Instead ofowning more and more stuff, what it’s like to stop owning things and borrow, lend, rent and swap instead? These are big questions, but features writer Eleanor Tucker sets out to answer them in this thoroughly absorbing and entertaining guide to sustainable sharing, or as it is also known, 'collaborative consumption'. In this engrossing study, Eleanor straps us into on her year-long experiment along with her somewhat reluctant family. Over the course of the year, with the aid of various sharing apps, they will pledge to buy as few new things as possible, instead relying on the power of sharing, lending, renting and borrowing to supply their needs. Each chapter introduces a different type of sharing into her day to day life, from the little ‘things' (food, clothes) to the bigger ’things' (cars, furniture, the space around us), and shows how the growth of tech has revolutionized an age-old practice.  The book contains best-for recommendations based around different types of sharing, to create an easily accessible shortcut into sharing. Written with warm and relatable humour as well as a deeply-researched knowledge of the history of sharing, this unmissable guide could truly change the way you consume.  

Over time, the responsibility for providing for a financially secure retirement has shifted towards the individual. Building on a new structure applied to insights drawn from behavioral finance, this book analyzes the perspectives of individuals with regard to their financial situation in retirement and compares the actions they take with ideal behavior. The work provides new insights into the broadly defined topic of individual retirement-specific financial planning behavior.

"Dychtwald and Morison offer a brilliant and convincing perspective: an essential re-think of what 'aging' and 'retirement' mean today and an invitation to help mobilize the best in the tidal wave of Boomer Third Agers." --Daniel Goleman, PhD, Author, Emotional Intelligence: Why It Can Matter More Than IQ Throughout 99 percent of human history, life expectancy at birth was less than 18 years. Few people had a chance to age. Today, thanks to extraordinary medical, demographic, and economic shifts, most of us expect to live long lives. Consequently, the world is witnessing a powerful new version of retirement, driven by the power and needs of the Baby Boomer generation. Consumers over age 50 account for more than half of all spending and control more than 70% of our total net worth - yet are largely ignored by youth-focused marketers. How will work, family, and retirement be transformed to accommodate two billion people over the age of 60 worldwide? In the coming years, we'll see explosive business growth fueled by this unprecedented longevity revolution. What Retirees Want presents the culmination of 30 years of research by world-famous "Age Wave" expert Ken Dychtwald, Ph.D., and author and consultant Robert Morison. It explains how the aging of the Baby Boomers will forever change our lives, businesses, government programs, and the consumer marketplace. This exciting new stage of life, the "Third Age," poses daunting questions: What will "old" look like in the years ahead? With continued advances in longevity, all of the traditional life-stage markers and boundaries will need to be adjusted. What new products and services will boom as a result of this coming longevity revolution? What unconscious ageist marketing practices are hurting people - and business growth? Will the majority of elder boomers outlive their pensions and retirement savings and how can this financial disaster be prevented? What incredible new technologies of medicine, life extension, and human enhancement await us in the near future? What purposeful new roles can we create for elder boomers so that the aging nations of the Americas, Europe, and Asia capitalize on the upsides of aging? Which pioneering organizations and companies worldwide have created marketing strategies and programs that resonate with the quirky and demanding Boomer generation? In this entertaining, thought-provoking, and wide-ranging book, Dychtwald and Morison explain how individuals, businesses, non-profits, and governments can best prepare for a new era - where the needs and demands of the "Third Age" will set the lifestyle, health, social, marketplace, and political priorities of generations to come.

Con el deseo de contribuir en el proceso de educaci n y adaptaci n de las familias hispanas que viven en los Estados Unidos, Paul y Massiel, a trav?'s de su propia experiencia de vida, presentan paso a paso las fases que sustentan el funcionamiento de un plan al que han denominado PLAN C - Comprador Inteligente, buscando ampliar la perspectiva en cuanto a calidad, cantidad y ahorro en compras, de los productos que consumes diariamente, de las marcas m?'s reconocidas y en las tiendas de tu preferencia. Todo esto con el fin de que como consumidor puedas reconocer y usar los beneficios que el sistema de consumo Americano pone a tu disposici n, a trav?'s de las estrategias de mercadeo masivo. Con las herramientas que se te ofrecen, podr?'s evaluar tus propios patrones de compra, activando un plan justo a tu medida y logrando ahorros donde nunca antes pensaste que existieran. Asimismo, descubrir?'s con ejemplos, sugerencias y consejos pr cticos, como organizar tu presupuesto y herramientas de ahorro, consiguiendo el m ximo beneficio en el momento oportuno. Si hace un tiempo atr?'s alguien nos hubiese dicho que podr amos ir a cualquier tienda a "comprar productos" de las marcas m?'s reconocidas, sin pagar nada o literalmente pagando s lo unos centavos, hubi semos pensado que estaban tratando de enga arnos. Pero despu?'s de activar nuestro Plan, pudimos tener una visi n m?'s clara acerca de lo que esto significa. Lo mejor de todo, es que no vas a tener que invertir los pr ximos meses investigando. Mediante la lectura de este libro podr?'s poner en pr ctica un sistema probado y con resultados reales. Lo hemos hecho para ti y estas a punto de comenzar a disfrutarlo. "Es importante que recuerdes que vivimos en un sistema, donde todo gira en torno a comprar y comprar. Si caes en su trampa, literalmente te sacudir hasta que no quede ni un centavo en tu bolsillo, ni en tu banco. Si eres inteligente, organizado y activas "PLAN C" te mantendr?'s firme como roca, nadie podr vaciar tus bolsillos, encontrar?'s dinero en todas partes, tendr?'s lo que necesites y adem?'s ser?'s recompensado mientras aprendes " ------------------------------------------------------------------------------------ "El a o pasado, tuve un ahorro de $2,000 en compras de supermercado activando el Plan C. Y este a o voy por m s, en s lo 7 meses, mis ahorros rozan ya los $1,200 y mi despensa est m?'s llena que nunca de todo lo que mi familia necesita. Sorprendido? Lo m?'s importante, es que t puedes lograr lo mismo."

We are often enslaved by those things we do not understand or are not aware of. We can not fix what we do not understand. This book will open your eyes regarding money and finance. Educate your children and they will prosper all of their lives. Wake up and get control of your finances today.

Do you know your Number?
What happens if you don't make it to your Number?
Do you have a plan?
The often-avoided, anxiety-riddled discussion about financial planning for a secure and fulfilling future has been given a new starting point in "The Number" by Lee Eisenberg. The buzz of professionals and financial industry insiders everywhere, the Number represents the amount of money and resources people will need to enjoy the active life they desire, especially post-career. Backed by imaginative reporting and insights, Eisenberg urges people to assume control and responsibility for their standard of living, and take greater aim on their long-term aspirations.
From Wall Street to Main Street USA, the Number means different things to different people. It is constantly fluctuating in people's minds and bank accounts. To some, the Number symbolizes freedom, validation of career success, the ticket to luxurious indulgences and spiritual exploration; to others, it represents the bewildering and nonsensical nightmare of an impoverished existence creeping up on them in their old age, a seemingly hopeless inevitability that they would rather simply ignore than confront. People are highly private and closed-mouthed when it comes to discussing their Numbers, or lack thereof, for fear they might either reveal too much or display ineptitude.
In "The Number," Eisenberg describes this secret anxiety as the "Last Taboo," a conundrum snared in confusing financial lingo. He sorts through the fancy jargon and translates the Number into commonsense advice that resonates just as easily with the aging gods and goddesses of corporate boardrooms as it does with ordinary people who are beginning to realize that retirement is now just a couple of decades away. Believing that the Number is as much about self-worth as it is net worth, Eisenberg strives to help readers better understand and more efficiently manage all aspects of their life, money, and pursuit of happiness.

The field of household finance seeks to understand how households use financial instruments. Financial economists have long studied how corporations utilize financial instruments, yet relatively little is understood about how individual consumers and households utilize various credit alternatives in managing their consumption and savings objectives. However, with the increasing interest in issues surrounding behavioral finance, research into household financial decision making processes is becoming increasingly important. In response to the growing interest in household finance, this book contains a collection of essays by leading researchers studying issues involving household and consumer use of credit instruments. This collection, featuring a foreword by John Y. Campbell, will provide readers with a greater understanding of what is currently known about household credit utilization and suggest possible areas for future research.

The first American book on personal finance, "The Way to Wealth" by Benjamin Franklin is still the best and wisest money book ever written. Originally published in 1758 as the preface to "Poor Richard's Almanack, " this little gem has been through innumerable printings and sold millions of copies to those in search of smart but entertaining advice about hard work, earning and saving money and debt.

As the 21st Century charges along and the current economic climate continues to send out mixed messages, Franklin's simple but wise commentary on the value of industry and frugality resonates as much for us today as it did for listeners nearly 350 years ago. Here is a sample:

- "Early to bed and early to rise makes a man healthy, wealthy and wise."

- "If you would be wealthy, think of saving, as well as of getting."

- "If you would have your business done, go; if not, send."

- "Think what you do when you run into debt; you give to another power over your liberty."

- "Creditors have better memories than debtors."

Although older than the United States itself, "The Way to Wealth" is still very popular. It is handed out by major companies and financial institutions to friends, clients, and customers and is the January, 2004 selection of "The Washington Post's" the Color of Money Book Club. As Michelle Singletary, director of the Club wrote in a column about The book, "At just 30 pages, this pocket-size book takes less than an hour to read but will give you a lifetime of financial wisdom--that is if you're wise enough to follow the advice."