Is global warming just scaremongering by climatologists conspiring to protect their jobs? Is evolution "just a theory"? Is autism caused by vaccinations? The answer to all of these questions is, of course, no. The scientific evidence is now in, and it's conclusive, on these and many more issues that are fundamental to our knowledge and wellbeing. But you'd never know this if all of your information came from the popular media or your upbringing and immediate circle of influence didn't include critical thinking and basic scientific literacy.
As this witty book with a very serious message shows, our culture has in recent decades been characterized by a widespread antagonism toward science and the not-always-welcome messages it brings. Large sections of the supposedly sophisticated populations in the developed nations are in an active state of denial. Not only do they deny scientific evidence but they also call into question the very competence of science as a descriptor of reality. In short, they deny reality.
The author surveys the gamut of clearly unscientific ideas concerning the food we eat, the medicines and potions we are either afraid of or advised to take, our sex preferences, and a host of other issues that are raised by various panics, urban legends, and a general climate of misinformation. He also examines how special interests, from agribusiness to pharmaceutical companies to creationists, actively work to distort or suppress scientific findings. While the tendency may be to laugh at some of the ridiculous notions catalogued in the author's overview of bogus ideas, the overall picture he creates is anything but funny.
This book reminds the reader that the future of free, increasingly complex societies depends on an educated citizenry that is able to think clearly and critically based on reliable information.

The Golden Ratio examines the presence of this divine number in art and architecture throughout history, as well as its ubiquity among plants, animals, and even the cosmos. This gorgeous book—with layflat dimensions that closely approximate the golden ratio—features clear, enlightening, and entertaining commentary alongside stunning full-color illustrations by Venezuelan artist and architect Rafael Araujo. From the pyramids of Giza, to quasicrystals, to the proportions of the human face, the golden ratio has an infinite capacity to generate shapes with exquisite properties. This book invites you to take a new look at this timeless topic, with a compilation of research and information worthy of a text book, accompanied by over 200 beautiful color illustrations that transform this into the ultimate coffee table book.   Author Gary Meisner shares the results of his twenty-year investigation and collaboration with thousands of people across the globe in dozens of professions and walks of life. The evidence will close the gaps of understanding related to many claims of the golden ratio’s appearances and applications, and present new findings to take our knowledge further yet.   Whoever you are, and whatever you may know about this topic, you’ll find something new, interesting, and informative in this book, and may find yourself challenged to see, apply, and share this unique number of mathematics and science in new ways.

Darwin takes a look at the life of this incredible man, from his birth, his ground-breaking publications and far-flung travels, Darwinism and his theories on evolution, all the way to his final days. Over 160 stunning images and illustrations are included within Darwin, ranging from personal diary entries (such as those he made when deciding whether to marry or not), letters and handwritten notes, as well as sketches from Darwin's famous works. Revealing the famous scientist's life in compelling detail, Darwin covers not only his scientific career and On the Origin of Species but his personal struggles also, allowing us to see what truly made the man.

This title includes a superbly written introduction to the fascinating world of mathematical symbols, their meanings, and their uses. Mention the word mathematics and most people's reaction will be one of general bewilderment. There's something about its language of symbols and equations that many find intimidating. The result is that maths and science books for the general public usually avoid the use of symbols, meaning readers never get to fully appreciate the true power and elegance of mathematics. "Math for the Frightened" takes the opposite approach, gently introducing readers to the main concepts of mathematics and painlessly demonstrating how they are expressed as symbols, why symbols are used, and what can be achieved by doing so. If you've ever been curious about mathematics but afraid of its complexity, this book will help you overcome your fears and begin to appreciate math in all its glory.

From Newton's Law of Gravity to the Black-Scholes model used by bankers to predict the markets, equations, are everywhere -- and they are fundamental to everyday life.Seventeen Equations that Changed the World examines seventeen ground-breaking equations that have altered the course of human history. He explores how Pythagoras's Theorem led to GPS and Satnav; how logarithms are applied in architecture; why imaginary numbers were important in the development of the digital camera, and what is really going on with Schroedinger's cat. Entertaining, surprising and vastly informative, Seventeen Equations that Changed the World is a highly original exploration -- and explanation -- of life on earth.

This book offers a clear, yet comprehensive guide to how to structure a design project, focusing in particular on the key questions designers, architects, policy makers and health professionals should consider when working towards inclusion through design. The book is based on a series of lessons held by the author and his colleague Avril Accolla, whose aim was to train technicians at all levels to be capable of catering for the needs of the elderly. It clearly draws the outline of their "Ask the Right Question" approach, whose purpose is to help convey the notions in question appropriately to people with such widely different backgrounds, curricula, interests and cultures. Using a minimalist approach, based mainly on the discussion of eye-catching real-life examples placed in logical order and a crystal clear, engaging style, this book is a must-have for designers, technicians, customers and health practitioners, as well as social scientists and policy makers who deal with inclusive design at different levels and anyone interested in topics related to technological evolution and social integration.

Historians often look to ancient Greece as the wellspring of Western civilization. Perhaps the most ingenious achievement of the Hellenic mind was the early development of the sciences. The names we give to science's many branches today--from physics and chemistry to mathematics, biology, and psychology--echo the Greek words that were first used to define these disciplines in ancient times and remain a testament to the groundbreaking discoveries of these pioneering thinkers. What was it about the Greeks, as opposed to the far older civilizations of Egypt, Mesopotamia, India, and China, that gave rise to the uniquely Western, scientific mindset? This author explores this intriguing question in this authoritative yet accessible and eloquently told story about the origins of science. Going beyond individual Greek discoveries in the various branches of science, Bertman emphasizes why these early investigators were able to achieve what they did. Among the exceptional characteristics of Greek culture that created the seedbed for early science were:
- the Greek emphasis on rationalism--a conviction that human reason could successfully unravel the mysteries of nature and make sense of the cosmos
- an early form of humanism--a pride and confidence in human potential despite the frailty and brief tenure of individual lives
- the drive to excel in every arena from the battlefield to the Olympic games and arts competitions
- an insatiable curiosity that sought understanding of both human nature and the world
- a fierce love of freedom and individualism that promoted freedom of thought--the prelude to science.
Focusing on ten different branches of science, the author shows why the Greeks gravitated to each specialty and explains the fascinating theories they developed, the brilliant experiments they performed, and the practical applications of their discoveries. He concludes by recounting how these early insights and achievements--transmitted over the course of two thousand years--have shaped the scientific attitude that is the hallmark of today's world. This lively narrative captures the Greek genius and demonstrates the indelible influence of their discoveries on modern science and technology.

For those who have always wanted to discover the joy of physics, this is the book that they've been waiting for.
Many people remember their struggles with physics in high school and have wished for the right opportunity to gain an appreciation of this significant area of knowledge. Now is their chance not only to understand physics, but to do physics. The author provides the general reader with a fun-filled, entertaining, and truly educational tour of this all-important science.
What makes the study of physics so worthwhile? The author says that, despite its reputation for difficulty, physics has an enormously ambitious goal, which appeals to people's innate curiosity: to understand the workings of the entire universe, from the smallest quarks to the largest galaxies. Learning and comprehending as much as we can about the inner and outer workings of the universe is what evokes the joy of physics. Taking a hands-on approach, he invites the reader to share the joy. Easy, practical experiments pepper the book and connect the ideas of physics with the reality of the universe. The yo-yo, flying disc, shake flashlight, laser pointer, LED, and even a microwave experiment with an edible result add to the fun.
Complete with lively, memorable cartoons by Sidney Harris--America's premier science cartoonist--this book reveals the inherent fun, intellectual pleasure, and supreme importance of a subject that we can now finally tackle and enjoy.

This book tracks the history of the theory of relativity through Einstein's life, with in-depth studies of its background as built upon by ideas from earlier scientists. The focus points of Einstein's theory of relativity include its development throughout his life; the origins of his ideas and his indebtedness to the earlier works of Galileo, Newton, Faraday, Mach and others; the application of the theory to the birth of modern cosmology; and his quest for a unified field theory. Treading a fine line between the popular and technical (but not shying away from the occasional equation), this book explains the entire range of relativity and weaves an up-to-date biography of Einstein throughout. The result is an explanation of the world of relativity, based on an extensive journey into earlier physics and a simultaneous voyage into the mind of Einstein, written for the curious and intelligent reader.

This is a superbly written and engaging journey into the fascinating world of genetics. Why are some of us male and others female? What makes us short or tall, blond or brunette, light-skinned or dark? What causes defects in our biochemistry that lead to debilitating illnesses and physical or other handicaps? The answer is genetics. Written by a highly respected geneticist, "The Wonder of Genetics" provides readers with a refreshingly clear overview of this seemingly complex but incredibly diverse and fascinating area of science. This volume also debunks many of the most commonly-held myths surrounding genetics, and examines how the science of genetics has the potential for improving human civilization.

This is an inspiring look at how new 'alternative energy' policies are leading the way in the fight against the global energy crisis. The looming threat of global warming may be the greatest long-term challenge of the modern age. "Switching to Solar" is an inspiring and optimistic story of a green revolution in the making, exploring how the unrelenting efforts of a small band of grassroots activists have discovered ways to turn solar into a practical retail energy solution. The crucial driver for the adoption of solar energy is not technology, but policy. Focusing on initiatives in Germany, it describes the use of 'feed-in tariffs' - where those producing excess energy from solar sell to energy companies - as the most successful mechanism for driving the widespread deployment of solar energy.

What happens when we let robots play the game of life? The challenge of studying evolution is that the history of life is buried in the past- we can't witness the dramatic events that shaped the adaptations we see today. But biorobotics expert John Long has found an ingenious way to overcome this problem: he creates robots that look and behave like extinct animals, subjects them to evolutionary pressures, lets them compete for mates and resources, and mutates their &lsquogenes'. In short, he lets robots play the game of life. In Darwin's Devices , Long tells the story of these evolving biorobots- how they came to be, and what they can teach us about the biology of living and extinct species. Evolving biorobots can replicate creatures that disappeared from the earth long ago, showing us in real time what happens in the face of unexpected environmental challenges. Biomechanically correct models of backbones functioning as part of an autonomous robot, for example, can help us understand why the first vertebrates evolved them. But the most impressive feature of these robots, as Long shows, is their ability to illustrate the power of evolution to solve difficult technological challenges autonomously- without human input regarding what a workable solution might be. Even a simple robot can create complex behaviour, often learning or evolving greater intelligence than humans could possibly program. This remarkable idea could forever alter the face of engineering, design, and even warfare. An amazing tour through the workings of a fertile mind, Darwin's Devices will make you rethink everything you thought you knew about evolution, robot intelligence, and life itself.

The Pythagorean theorem may be the best-known equation in mathematics. Its origins reach back to the beginnings of civilization, and today every student continues to study it. What most nonmathematicians don't understand or appreciate is why this simply stated theorem has fascinated countless generations. In this entertaining and informative book, a veteran math educator makes the importance of the Pythagorean theorem delightfully clear.
He begins with a brief history of Pythagoras and the early use of his theorem by the ancient Egyptians, Babylonians, Indians, and Chinese, who used it intuitively long before Pythagoras's name was attached to it. He then shows the many ingenious ways in which the theorem has been proved visually using highly imaginative diagrams. Some of these go back to ancient mathematicians; others are comparatively recent proofs, including one by the twentieth president of the United States, James A. Garfield.
After demonstrating some curious applications of the theorem, the author then explores the Pythagorean triples, pointing out the many hidden surprises of the three numbers that can represent the sides of the right triangle (e.g, 3, 4, 5 and 5, 12, 13). And many will truly amaze the reader. He then turns to the "Pythagorean means" (the arithmetic, geometric, and harmonic means). By comparing their magnitudes in a variety of ways, he gives the reader a true appreciation for these mathematical concepts.
The final two chapters view the Pythagorean theorem from an artistic point of view - namely, how Pythagoras's work manifests itself in music and how the Pythagorean theorem can influence fractals.
The author's lucid presentation and gift for conveying the significance of this key equation to those with little math background will inform, entertain, and inspire the reader, once again demonstrating the power and beauty of mathematics

Since the publication in 1859 of Darwin's Origin of Species, debate over the theory of evolution has been continuous and often impassioned. In recent years, opponents of "Darwin's dangerous idea" have mounted history's most sophisticated and generously funded attack, claiming that evolution is "a theory in crisis." Ironically, these claims are being made at a time when the explosion of information from genome projects has revealed the most compelling and overwhelming evidence of evolution ever discovered. Much of the latest evidence of human evolution comes not from our genes, but from so-called "junk DNA," leftover relics of our evolutionary history that make up the vast majority of our DNA.
Relics of Eden explores this powerful DNA-based evidence of human evolution. The "relics" are the millions of functionally useless but scientifically informative remnants of our evolutionary ancestry trapped in the DNA of every person on the planet. For example, the analysis of the chimpanzee and Rhesus monkey genomes shows indisputable evidence of the human evolutionary relationship with other primates. Over 95 percent of our genome is identical with that of chimpanzees and we also have a good deal in common with other animal species.
Author Daniel J. Fairbanks also discusses what DNA analysis reveals about where humans originated. The diversity of DNA sequences repeatedly confirms the archeological evidence that humans originated in sub-Saharan Africa (the "Eden" of the title) and from there migrated through the Middle East and Asia to Europe, Australia, and the Americas. In conclusion, Fairbanks confronts the supposed dichotomy between evolution and religion, arguing that both science and religion are complementary ways to seek truth. He appeals to the vast majority of Americans who hold religious convictions not to be fooled by the pseudoscience of Creationists and Intelligent Design advocates and to abandon the false dichotomy between religion and real science.
This concise, very readable presentation of recent genetic research is completely accessible to the nonspecialist and makes for enlightening and fascinating reading.

In contrast to physicists, biologists already have the Theory of Everything. This is one of the underlying messages that physicist and author Frans W. Saris expresses in a collection of his essays, columns, diaries, and a play, published for the past twenty-five years in Dutch newspapers, journals and books. In the physics of Einstein, Bohr, Teller, Weinberg, B. Manfred Ullrich and the biology of Darwin, Tinbergen and De Waal, this witty and searching book explores in many dimensions the question: Why Science? Frans W. Saris argues that in our postmodern times we have lost the meaning of science and he puts science in an evolutionary perspective: science is not in the interest of intellectual or commercial competition, not for creating wealth, not even for fun. It is essential for our survival, the survival of humans, and the survival of life itself. Frans Saris in the Media: NRC Handelsblad van 02 december 2010. Delta (Weekblad van TU Delft) van 17 december 2009. RTL Nieuws van 24 november 2009. RTV Noord-Holland van 24 november 2009. BNR Duurzaam van 25 november 2009. Radio 1, Feiten en Fillet, Belgie. Luister hier naar het audio fragment. Hoe?Zo! Radio van 27 november 2009. Trouw van 27 november 2009. de Volkskrant van zaterdag 21 november 2009. De Morgen van 27 november 2009.

The Heinz Nixdorf Museum Forum (HNF) is the world's largest c- puter museum and is dedicated to portraying the past, present and future of information technology. In the "Year of Informatics 2006" the HNF was particularly keen to examine the history of this still quite young discipline. The short-lived nature of information technologies means that individuals, inventions, devices, institutes and companies"age" more rapidly than in many other specialties. And in the nature of things the group of computer pioneers from the early days is growing smaller all the time. To supplement a planned new exhibit on "Software and Inform- ics" at the HNF, the idea arose of recording the history of informatics in an accompanying publication. Mysearchforsuitablesourcesandauthorsveryquickly cameupwith the right answer, the very rst name in Germany: Friedrich L. Bauer, Professor Emeritus of Mathematics at the TU in Munich, one of the - thers of informatics in Germany and for decades the indefatigable author of the"Historical Notes" column of the journal Informatik Spektrum. Friedrich L. Bauer was already the author of two works on the history of informatics, published in different decades and in different books. Both of them are notable for their knowledgeable, extremely comp- hensive and yet compact style. My obvious course was to motivate this author to amalgamate, supplement and illustrate his previous work.

More than just coincidence connects a Tate & Lyle lawsuit and artificial sweetener to Jamaican-born Chemist Bert Fraser-Reid. From his first experience of Chemistry through his diabetic father, to his determination and drive as a Chemistry student in Canada, Fraser-Reid weaves a remarkable tale integrating science, law and autobiographical anecdotes. This book arises from the lawsuit brought by Tate & Lyle against companies accused of infringing its patents for sucralose, the sweet ingredient in the artificial sweetener SPLENDA which is made by chlorinating sugar. From a 1958 undergraduate intern witnessing the pioneering experiments on sugar chlorination, to being the 1991 recipient of the world's premiere prize for carbohydrate chemistry, Fraser-Reid was groomed for his role as expert witness in the mentioned lawsuit. Nevertheless, it seems more than his career links Fraser-Reid to the case.

Game theory means rigorous strategic thinking. It s the art of anticipating your opponent s next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies from pop culture, TV, movies, sports, politics, and history the authors show how nearly every business and personal interaction has a game-theory component to it. Mastering game theory will make you more successful in business and life, and this lively book is the key to that mastery."

In 1859, an amateur British naturalist published a book of findings that shook the scientific community to its core and changed the structure of religion and science as we know them. The product of over 20 years of research, The Origin of Species challenged the popular belief that species could not evolve and argued that species can adapt to their environment and develop accordingly. Although other scientists had observed some of the phenomena that Charles Darwin addressed, he was the first to theorize that natural selection, and later, evolution, were viable explanations for the origins of life. The implications of Darwin's findings still reverberate today, in the classroom, in the courtroom, and at the highest legislative levels. Lively thematic chapters explore how Darwin came to the conclusions published in The Origin of Species-and in later works such as The Descent of Man-from his early years at Cambridge, to his observations of species on the HMS Beagle voyages, through the 20 years of research that culminated in Origin. Also included is an insightful discussion of Darwin's impact as it is felt today, from movies and popular culture to the current Intelligent Design controversy. Biographies of influential figures, primary source letters and selections from Origin, a glossary of terms, and an extensive annotated bibliography round out this accessible work.

This book describes the development of the scientific article from its modest beginnings to the global phenomenon that it has become today. The authors focus on changes in the style, organization, and argumentative structure of scientific communication over time. This outstanding resource is the definitive study on the rhetoric of science.

If you've been waiting for a book that will evoke the delight and intrigue that mathematics has to offer, this is the book for you.
What are the odds of finding two people who share the same birth date in a room of thirty-five? Most people would guess they're pretty low. In actuality, the probability is better than 80 percent. This is just one of many entertaining examples of mathematical curiosities presented. Two veteran math educators have created the perfect introduction to the wonders of mathematics for the general reader, requiring only a high school background in the subject.
Among the entertaining and useful tricks they teach are shortcuts in arithmetic, such as ways to determine at a glance the exact divisors of any given number. They also demonstrate how the properties of certain numbers can lead to infinite loops. What is particularly exciting is how many correct answers turn out to be counterintuitive. Exploring all these features will instill insights into the nature of numbers, improve your ability to manipulate them, and give you an appreciation for the inherent elegance of mathematics.
As you marvel at the many unusual relationships and novelties revealed in this ingenious and delightful presentation, you'll be learning more math than you ever thought possible - and will be relishing every moment of it

A WATERSTONES BEST BOOK OF 2022: POLITICS Bi: The Hidden Culture, History and Science of Bisexuality explores all that we know about the world's largest sexual minority. It is a personal journey that starts with Dr Julia Shaw's own openly bisexual identity, and celebrates the resilience and beautiful diversity of the bi community. From the hunt for a bi gene, to the relationship between bisexuality and consensual non-monogamy, to asylum seekers who need to prove their bisexuality in a court of law, there is more to explore than most have ever realised.

The only gluten-free baking book you'll ever need, with delicious recipes that work perfectly every time.

From proper crusty bread, pillowy soft cinnamon rolls and glorious layered cakes to fudgy brownies, incredibly flaky rough puff pastry and delicate patisserie – everything that once seemed impossible to make gluten-free can now be baked by you.

Baked to Perfection begins with a thorough look at the gluten-free baking basics: how different gluten-free flours behave, which store-bought blends work best, and how to mix your own to suit your needs. Covering cakes, brownies, cookies, pastry and bread in turn, Katarina shares the best techniques for the recipes in that chapter, and each recipe is accompanied by expert tips, useful scientific explanations and occasional step-by-step photography to help you achieve gluten-free perfection.

Recipes include classic bakes like super-moist chocolate cake, caramel apple pie and chocolate chip cookies, the softest, chewiest bread, including crusty artisan loaves, baguettes, brioche burger buns and soda bread, and mouth-watering showstoppers like toasted marshmallow brownies, coffee cream puffs and strawberries + cream tart.

When Galileo dropped cannon-balls from the top of the Leaning Tower of Pisa, he did more than overturn centuries of scientific orthodoxy. At a stroke, he established a new conception of the scientific method based upon careful experimentation and rigorous observation - and also laid the groundwork for an ongoing conflict between the critical open-mindedness of science and the recalcitrant dogmatism of religion that would continue to the modern day. The problem is that Galileo never performed his most celebrated experiment in Pisa. In fact, he rarely conducted any experiments at all. The Church publicly celebrated his work, and Galileo enjoyed patronage from the great and the powerful; his ecclesiastical difficulties only began when disgruntled colleagues launched a campaign to discredit their academic rival. But what does this tell us about modern science if its own foundation myth turns out to be nothing more than political propaganda? Getting Science Wrong discusses some of the most popular misconceptions about science, and their continuing role in the public imagination. Drawing upon the history and philosophy of science it challenges wide-spread assumptions and misunderstandings, from creationism and climate change to the use of statistics and computer modelling. The result is an engaging introduction to contentious issues in the philosophy of science and a new way of looking at the role of science in society.