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Books > Science & Mathematics > Science: general issues
Yorick Blumenfeld has been writing his whole life. He has travelled and reported from more than ninety countries as a foreign correspondent. Over the past few decades he has been examining the future, both as the General Editor of the series Prospects for Tomorrow (Thames & Hudson)
The guide is organised by the assessment structure of the qualification and gives students guidance on the external assessment. Key point summaries of what candidates should know are included to reinforce teaching. Information is presented in a straightforward, user-friendly way. Worked examples, exam questions, revision practice questions and 'test yourself' diagnostic questions prepare students for the exams ahead. In addition, the Revision Guide provides students with all the answers to all the questions in the book. 'BTEC Award in Principles of Applied Science Unit 1 Revision Guidereplacement page 4' 'Unfortunately it has come to our attention that the fonts used for the ticks and crosses in the table on page 4 were corrupted to become 3s and 7s. Download a corrected page. The corrections will be included in the first reprint of the Principles of Applied Science Revision Guide.'
From hashtag activism to the flood of political memes on social media, the landscape of political communication is being transformed by the grassroots circulation of opinion on digital platforms and beyond. By exploring how everyday people assist in the promotion of political media messages to persuade their peers and shape the public mind, Joel Penney offers a new framework for understanding the phenomenon of viral political communication: the citizen marketer. Like the citizen consumer, the citizen marketer is guided by the logics of marketing practice, but, rather than being passive, actively circulates persuasive media to advance political interests. Such practices include using protest symbols in social media profile pictures, strategically tweeting links to news articles to raise awareness about select issues, sharing politically-charged internet memes and viral videos, and displaying mass-produced T-shirts, buttons, and bumper stickers that promote a favored electoral candidate or cause. Citizens view their participation in such activities not only in terms of how it may shape or influence outcomes, but as a statement of their own identity. As the book argues, these practices signal an important shift in how political participation is conceptualized and performed in advanced capitalist democratic societies, as they casually inject political ideas into the everyday spaces and places of popular culture. While marketing is considered a dirty word in certain critical circles - particularly among segments of the left that have identified neoliberal market logics and consumer capitalist structures as a major focus of political struggle - some of these very critics have determined that the most effective way to push back against the forces of neoliberal capitalism is to co-opt its own marketing and advertising techniques to spread counter-hegemonic ideas to the public. Accordingly, this book argues that the citizen marketer approach to political action is much broader than any one ideological constituency or bloc. Rather, it is a means of promoting a wide range of political ideas, including those that are broadly critical of elite uses of marketing in consumer capitalist societies. The book includes an extensive historical treatment of citizen-level political promotion in modern democratic societies, connecting contemporary digital practices to both the 19th century tradition of mass political spectacle as well as more informal, culturally-situated forms of political expression that emerge from postwar countercultures. By investigating the logics and motivations behind the citizen marketer approach, as well as how it has developed in response to key social, cultural, and technological changes, Penney charts the evolution of activism in an age of mediatized politics, promotional culture, and viral circulation.
This informative science reader teaches students about the history of scientists and the processes and tools scientists use to make discoveries! With easy-to-read text, this book teaches students important scientific concepts and vocabulary terms. Aligned to state and national standards, the book contains easy-to-read text and nonfiction text features like an index, a glossary, captions, bold font, and detailed images to keep students connected to the text. A hands-on science experiment helps students apply what they have learned and develops critical thinking skills.
There is nothing more essential to our health and wellbeing than breathing: take air in, let it out, repeat 25,000 times a day. Yet, as a species, humans have lost the ability to breathe correctly, with grave consequences. In Breath, journalist James Nestor travels the world to discover the hidden science behind ancient breathing practices to figure out what went wrong and how to fix it. Modern research is showing us that making even slight adjustments to the way we inhale and exhale can:
Drawing on thousands of years of ancient wisdom and cutting-edge studies, Breath is full of revelations, turning what we thought we knew about our most basic biological function on its head. You will never breathe the same again.
"More than anything else technology creates our world. It creates
our wealth, our economy, our very way of being," says W. Brian
Arthur. Yet despite technology's irrefutable importance in our
daily lives, until now its major questions have gone unanswered.
Where do new technologies come from? What constitutes innovation,
and how is it achieved? Does technology, like biological life,
evolve? In this groundbreaking work, pioneering technology thinker
and economist W. Brian Arthur answers these questions and more,
setting forth a boldly original way of thinking about technology.
It is time to learn about living things! Can you spot which things are living? Can you tell which things are nonliving? With images that are easy to identify and clear, simple sentence structures, this science reader simplifies scientific concepts for young readers. A fun and easy science experiment and Your Turn! activity provide more in-depth opportunities for additional learning. Nonfiction text features include a glossary and an index. Engage young learners with this dynamic text!
The book gives an overview of the current state-of-the-art
concerning the activation and dissolution of cellulose in a broad
variety of solvents. Research on this topic can lead to new
pathways for the utilization of the most abundant terrestrial
biomolecule and may therefore be the basis for new green strategies
towards advanced materials. Leading scientists in the field show
different conceptions for the solubilization of cellulose. The long
history and groundbreaking developments in the field of polymer
chemistry, which are related to this subject, have lead to timely
alternatives to already established methods. In addition to
discussing attempts for the optimization of known dissolving
procedures, this book also details new solvent systems. New
solvents include inorganic and organic salt melts (ionic liquids),
new aqueous media, multi-component organic solvents and the
dissolution under partial derivatization of the polysaccharide. The
opportunities and the limitations of the solvents are demonstrated,
with a particular emphasis on the stability of the solutions and a
possible recycling of the solvent components.
In his many previous books John Haught established a reputation as the leading Catholic theological voice in the study of science and religion. In this work he offers his most systematic theological reflections on the relation between Christian revelation and the unfolding story of the universe. In the face of recent discoveries some maintain their faith by clinging to a pre-scientific worldview; others conclude that perhaps "the universe has outgrown the biblical God who is said to be its creator." For Haught, however, exploration of the "three infinities" - the immense, the infinitesimal, and the complex - serves as invitation to an unprecedented appreciation for the grandeur of God, creation, Christ, and redemption.
Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve to be made available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve to be made available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve to be made available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve to be made available for future generations to enjoy. |
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