Optimizing Corporate Portfolio Management - Aligning Investment Proposals with Organizational Strategy (Hardcover)

"Companies today spend more and more time micro-optimizing individual investments while broad portfolio trade-offs go neglected. Optimizing Corporate Portfolio Management attacks this intractable problem, providing solutions for companies interested in breaking down organizational barriers to unleash growth."
--Jeffrey Merrihue, CEO, Accenture Marketing Sciences

"Anand Sanwal has brilliantly articulated the essence of corporate portfolio optimization and skillfully spelled out the pitfalls and difficulties in achieving it. But his greatest achievement is in leading the charge to a rare state of conscious portfolio management competence on an enterprise-wide basis in a large, complex, and highly successful multinational organization, American Express. A must-read for CEOs and CFOs who truly want to create shareholder value on a sustained basis."
--Michael Menke, Chief Portfolio Advocate and Business Strategist, Hewlett-Packard

"Portfolio management is the 'holy grail' of resource allocation but very few companies have been able to reach it. Anand Sanwal has done a superb job of creating a practical, step-by-step guide for implementing portfolio management techniques in all resource allocation decisions, including operating expenses. Most compelling is the book's focus on changing managers' behavior, not just changing processes."
--Eisha Tierney Armstrong, Managing Director, CFO Executive Board

"What is more important to an organization than effective resource allocation? The trick is to remove the emotion and focus on what can be measured . .. not easy to do, but this book shows you how."
--Alan Gallo, Senior Vice President, Corporate Planning & Analysis, American Express Company

"Of the Seven Deadly Sins described by Anand Sanwal, my favorite for derailing corporate portfolio management is 'Decibel vs. Data-Driven Decision Making.' Those who avoid the sins and who adopt the many virtues Anand explains will realize far greater benefits from their IT and other corporate investments."
--Matt Light, Research Director, Gartner Inc.

"Insightful and to the point, Sanwal clearly highlights one of the greatest challenges facing large businesses in today's dynamic market environment. Any company that struggles with allocating investment resources now has a viable prescription for bringing order to the potential chaos of portfolio management."
--Satya Patel, Senior Product Manager, Google, Inc.

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