Web Usage Mining Techniques and Applications Across Industries (Hardcover)

Web usage mining is defined as the application of data mining technologies to online usage patterns as a way to better understand and serve the needs of web-based applications. Because the internet has become a central component in information sharing and commerce, having the ability to analyze user behavior on the web has become a critical component to a variety of industries. Web Usage Mining Techniques and Applications Across Industries addresses the systems and methodologies that enable organizations to predict web user behavior as a way to support website design and personalization of web-based services and commerce. Featuring perspectives from a variety of sectors, this publication is designed for use by IT specialists, business professionals, researchers, and graduate-level students interested in learning more about the latest concepts related to web-based information retrieval and mining.

General

Imprint:	IGI Global
Country of origin:	United States
Series:	Advances in Data Mining and Database Management
Release date:	August 2016
First published:	2017
Editors:	A.V. Senthil Kumar
Dimensions:	229 x 152 x 25mm (L x W x T)
Format:	Hardcover
Pages:	424
ISBN-13:	978-1-5225-0613-3
Categories:	Books > Business & Economics > Industry & industrial studies > General Books > Computing & IT > Applications of computing > Databases > Data mining Promotions
LSN:	1-5225-0613-6
Barcode:	9781522506133

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!