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The Rise Of The Blogosphere (Hardcover)
Loot Price: R1,900
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The Rise Of The Blogosphere (Hardcover)
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In 1985 The WELL, a dial-up discussion board based on the
utilization of desktop computer technology, invited popular
participation in one of the first examples of what would eventually
evolve into the "blog"- an interactive website allowing reaction
comments to initial statements, and now providing the primary
Internet means for dialogue. The WELL began with the phrase: "You
own your own words." Though almost everything else about online
discussion has changed in the two decades since, those words still
describe its central premise, and this basic idea underlies both
the power and the popularity of blogging today. Appropriately
enough, it also describes American journalism as it existed a
century and a half before The WELL was organized, before the
concept of popular involvement in the press was nearly swept away
on the rising tide of commercial and professional journalism. In
this book, which is the first to provide readers with a
cultural/historical account of the blog, as well as the first to
analyze the different aspects of this growing phenomenon in terms
of its past, Aaron Barlow provides lay readers with a thorough
history and analysis of a truly democratic technology that is
becoming more important to our lives every day. The current
popularity of political blogs can be traced back to currents in
American culture apparent even at the time of the Revolution. At
that time there was no distinct commercial and professional press;
the newspapers, then, provided a much more direct outlet for the
voices of the people. In the nineteenth century, as the press
became more commercial, it moved away from its direct involvement
with politics, taking on an "observer" stance--removing itselffrom
the people, as well as from politics. In the twentieth century, the
press became increasingly professional, removing itself once more
from the general populace. Americans, however, still longed to
voice their opinions with the freedom that the press had once
provided. Today, blogs are providing the means for doing just that.
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