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The Theory of Multinational Enterprises - The Selected Scientific Papers of Alan M. Rugman Volume One (Hardcover)
Loot Price: R3,469
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The Theory of Multinational Enterprises - The Selected Scientific Papers of Alan M. Rugman Volume One (Hardcover)
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Alan Rugman is recognized as one of the leading scholars in the
field of international business and his ideas have been extremely
influential. The Theory of Multinational Enterprises is the first
of two volumes of Rugman's key contributions to the field of
international business. The articles in this volume explore aspects
of multinational enterprises and apply the theory of
internalization to North America, Europe and Japan. Rugman's
theoretical approach is extended further as the analysis is related
to research on networks and strategic alliances. Included in this
volume is a unique and compelling perspective on the development of
the field of international business over the past twenty years.
Rugman provides the reader with insights into both the intellectual
and personal history of the papers. This book is considered vital
reading for both academics and policy makers interested in the
relationships between multinational enterprises and governments.
Together with its companion volume, Multinational Enterprises and
Trade Policy, it will improve access to the work of Alan Rugman,
one of the most influential scholars working on trade policy and
the multinational enterprise.
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