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The Long Tail of Tourism 2011 - Holiday Niches and Their Impact on Mainstream Tourism (Paperback, 2011 ed.) Loot Price: R1,437
Discovery Miles 14 370
Repayment Terms: R135 pm x 12*
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The Long Tail of Tourism 2011 - Holiday Niches and Their Impact on Mainstream Tourism (Paperback, 2011 ed.)

Alexis Papathanassis

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Loot Price R1,437 Discovery Miles 14 370 | Repayment Terms: R135 pm x 12*

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The 'long tail' of holiday offerings implies dramatic shifts in the sector's concentration levels and its competitive dynamics. In order to examine the applicability and validity of this scenario, a number of key holiday niches are examined in terms of their demand development, supplier landscapes, operational challenges and future potential.

General

Imprint: GWV Fachverlage GmbH
Country of origin: Germany
Release date: April 2011
First published: 2011
Editors: Alexis Papathanassis
Dimensions: 206 x 147 x 12mm (L x W x T)
Format: Paperback - Trade
Pages: 220
Edition: 2011 ed.
ISBN-13: 978-3-8349-3062-0
Subtitles: German
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 3-8349-3062-8
Barcode: 9783834930620

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