Japanese carmaker Honda has pioneered a new breed of multinational
enterprise - true manufacturing at the global scale. Honda has been
a leader in confounding predictions that Japan's carmakers would
and could never transfer their success abroad, and that a wholesale
'Japanization' of the west would be provoked if they did. The book
covers manufacture, research and development, sourcing of
components, human resources and labour relations, collaboration
with western firms, political controversy, and the role of concepts
and ideas, in Japan, North America, and Europe.
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