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Books > Language & Literature > Literature: history & criticism > Literary studies
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The Bookshop Of The World - Making and Trading Books in the Dutch Golden Age (Paperback)
Loot Price: R478
Discovery Miles 4 780
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The Bookshop Of The World - Making and Trading Books in the Dutch Golden Age (Paperback)
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Loot Price R478
Discovery Miles 4 780
Expected to ship within 18 - 22 working days
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The untold story of how the Dutch conquered the European book
market and became the world's greatest bibliophiles The Dutch
Golden Age has long been seen as the age of Rembrandt and Vermeer,
whose paintings captured the public imagination and came to
represent the marvel that was the Dutch Republic. Yet there is
another, largely overlooked marvel in the Dutch world of the
seventeenth century: books. In this fascinating account, Andrew
Pettegree and Arthur der Weduwen show how the Dutch produced many
more books than pictures and bought and owned more books per capita
than any other part of Europe. Key innovations in marketing, book
auctions, and newspaper advertising brought stability to a market
where elsewhere publishers faced bankruptcy, and created a
population uniquely well-informed and politically engaged. This
book tells for the first time the remarkable story of the Dutch
conquest of the European book world and shows the true extent to
which these pious, prosperous, quarrelsome, and generous people
were shaped by what they read.
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