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The Innovation Journey (Paperback)
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The Innovation Journey (Paperback)
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The Innovation Journey presents the results of a major longitudinal
study that examined the process of innovation from concept to
implementation of new technologies, products, processes, and
administrative arrangements. Its findings call into question most
of the explanations of the innovation process that have been
proposed in the past.
The Minnesota Innovation Research Program, on which this book is
based, involved over 30 researchers who undertook longitudinal
studies that tracked the development of 14 diverse innovations in
real time and in their natural field settings. Studying its
results, the authors find that the innovation journey is neither
sequential and orderly, nor is it a matter of random trial and
error; rather it is best characterized as a nonlinear dynamic
system.
The system consists of a cycle of divergent and convergent
activities that may be repeated over time and at different
organizational levels if enabling and constraining conditions are
present. This divergent-convergent cycle is found to be the
underlying dynamic that explains the development of corporate
cultures for innovation, learning among innovation team members,
leadership behaviors of top managers or investors, building
relationships and joint ventures with other organizations, and
developing an industrial infrastructure for innovation. Resource
investments and organizational structure enable this innovation
cycle, while external institutional rules and internal focus draw
the boundaries of the journey.
The authors conclude with advice for innovation managers and
entrepreneurs: learn to "go with the flow," because while they can
learn to maneuver through the innovation journey, they
cannotcontrol its flow.
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