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International Entrepreneurship - Theoretical Foundations and Practices; Second Edition (Hardcover, 2nd ed. 2016)
Loot Price: R3,459
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International Entrepreneurship - Theoretical Foundations and Practices; Second Edition (Hardcover, 2nd ed. 2016)
Expected to ship within 10 - 15 working days
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Over the past two decades international entrepreneurship has become
a key issue in international business studies. This second edition
of International Entrepreneurship examines this key emerging issue
from its foundations; entrepreneurship, strategic management and
international business studies. The book proposes an integrated
interpretive framework in which to place international
entrepreneurship, examining both theoretical and practical
interests. It asserts that firms faced by global competitive
pressures need to develop proactive and innovative responses to
cope with the uncertainties of international markets and instead
capture the opportunities. This book presents a common framework to
complement the growing contributions to this topical and lively
subject.
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