Understand Thailand's important symbols, icons, and social
practices Thailand's culture is unlike any other. Travelers
attempting to fully immerse themselves in all that this tourist
destination has to offer find it essential to become culturally
sensitive. Thailand Tourism provides readers with an indispensable
overview of this remarkable land of contrasts. This invaluable text
reveals the South East Asian country, its history, its culture, and
its people's fun-loving perspective of life. The importance of Thai
symbols and their meaning, icons and social practices, its proud
history of its constitutional monarchy, and its numerous religious
temples are examined in detail. This book offers tourists and
students of tourism an informative, realistic view of the people,
food, entertainment, and scenery of one of the most exotic lands in
the world. Thailand was never colonized by a foreign power. Because
of the lack of outside influence, this South East Asian nation has
fostered a culture thrillingly different from others. Thailand
Tourism offers a rare, in-depth look at this unique country and
provides the information travelers need to know to easily move
about and make their trip memorable. The guide includes helpful
typical tourist itineraries illustrating what to expect when
booking plans. The Thai viewpoints on sexuality, marriage, and
societal changes are analyzed in detail. The issue of violence is
discussed, including its ingrained presence in everyday life.
Helpful tables detail demographic information from several
countries to shed light not only on where travelers originate, but
also to study the contrasts with the Thai culture. The book also
presents a primer on the semiotics of tourism, and then discusses
significant signs and symbols infused in Thai culture including
Thai smiles, the royal kingdom of Thailand, Buddhist monks, Buddha
statues, and Wats (temples). The importance of elephants in modern
Thailand is explored, as well as the importance of the nation's
ethnic tribes and the cultural significance of the Wai. Thai food,
the Thai sex industry, and a comparison between Thailand and
America are also examined. The final section presents author Arthur
Asa Berger's own notes of his travels throughout Thailand with
cogent perspectives of the country as a 'monoculture'. Topics in
Thailand Tourism include: a theoretical discussion of tourism
statistical data on tourism in Thailand typical tourist itineraries
in Thailand perceptions of Thailand in travel literature violence
in Thai society analysis of Thai culture such as Thai smile, Wats,
Buddha statues Discover an exotic, spiritual, sensual country like
no other. Thailand Tourism is a must read for anyone planning to
visit Thailand, students of tourism, and students of Thailand's
culture.
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