Game theory means rigorous strategic thinking. It s the art of
anticipating your opponent s next moves, knowing full well that
your rival is trying to do the same thing to you. Though parts of
game theory involve simple common sense, much is counterintuitive,
and it can only be mastered by developing a new way of seeing the
world. Using a diverse array of rich case studies from pop culture,
TV, movies, sports, politics, and history the authors show how
nearly every business and personal interaction has a game-theory
component to it. Mastering game theory will make you more
successful in business and life, and this lively book is the key to
that mastery."
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