Strategy is a foundational aspect of management education, whilst
strategic thinking is an essential business skill. This shortform
textbook provides the absolute essentials of the field, focusing on
how strategy works as a managed process. The author, an experienced
management educator, provides a clear and concise structure that
enables readers to understand and excel in the core strategic
skills that are essential to contemporary business globally. This
concise and coherent text is a unique alternative to bloated
strategic management textbooks and will be welcomed by students and
reflective practitioners around the world.
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