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Books > Language & Literature > Language & linguistics > Semantics (meaning) > Discourse analysis
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Studies in Ethnopragmatics, Cultural Semantics, and Intercultural Communication - Meaning and Culture (Hardcover, 1st ed. 2020)
Loot Price: R4,116
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Studies in Ethnopragmatics, Cultural Semantics, and Intercultural Communication - Meaning and Culture (Hardcover, 1st ed. 2020)
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This book is the second in a three-volume set that celebrates the
career and achievements of Cliff Goddard, a pioneer of the Natural
Semantic Metalanguage approach in linguistics. It focuses on
meaning and culture, with sections on "Words as Carriers of
Cultural Meaning" and "Understanding Discourse in Cultural
Context". Often considered the most fully developed, comprehensive
and practical approach to cross-linguistic and cross-cultural
semantics, Natural Semantic Metalanguage is based on evidence that
there is a small core of basic, universal meanings (semantic
primes) that can be expressed in all languages. It has been used
for linguistic and cultural analysis in such diverse fields as
semantics, cross-cultural communication, language teaching, humour
studies and applied linguistics, and has reached far beyond the
boundaries of linguistics into ethnopsychology, anthropology,
history, political science, the medical humanities and ethics.
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