Once Upon a Car is the brilliantly reported story of Detroit's
fight for survival, chronicling how the country's Big Three auto
companies--General Motors, Ford, and Chrysler--teetered on the
brink of collapse during the 2008 financial crisis. Bill Vlasic
takes readers behind closed doors and into the executive offices,
assembly plants, and union halls to introduce a cast of memorable
characters, many of whom speak out for the first time, including
the executives who struggled to save their companies but in the end
had to seek a controversial, last-gasp rescue from the American
government. The story moves from the gleaming corporate skyscrapers
and massive auto plants to the U.S. Congress and into the Oval
Office, where President Obama and his aides wrestled with how to
keep General Motors and Chrysler from going out of business. Vlasic
shows why the bailout worked, and how Detroit can succeed under new
leadership and build automobiles equal to any in the world.
General
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