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Books > Business & Economics > Business & management > Sales & marketing > Public relations
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Trade Wins or Trade Wars - The Perceptions and Knowledge in the Free Trade Debate (Hardcover, 1st ed. 2021)
Loot Price: R1,971
Discovery Miles 19 710
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Trade Wins or Trade Wars - The Perceptions and Knowledge in the Free Trade Debate (Hardcover, 1st ed. 2021)
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This book tackles the disconnect between social perceptions and
expert knowledge regarding trade policy decisions. Using a Polish
language internet database, the authors shed light on areas that
need to be addressed when considering the adoption of particular
trade policies by applying content and statistical analysis to
produce an easy to deploy measure of populism in digital media, the
"Media Populism Ratio". Defining a mismatch between social
perception and expert knowledge may contribute to a better
understanding of the controversies on free trade, as well as
properly defining possible sources of populism and social conflicts
- therefore also revealing some potential weaknesses in the trade
policy implementation level which are at times neglected or
underestimated. The book will be relevant to students and
researchers interested in economic policy, economic narratives and
cultural economics.
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