0
Your cart

Your cart is empty

Books > Business & Economics > Industry & industrial studies > Service industries > Sport & leisure industries

Buy Now

Sharing Best Practices in Sport Marketing - The Sport Marketing Association's Inaugural Book of Papers (Paperback, Illustrated Ed) Loot Price: R608
Discovery Miles 6 080
Sharing Best Practices in Sport Marketing - The Sport Marketing Association's Inaugural Book of Papers (Paperback,...

Sharing Best Practices in Sport Marketing - The Sport Marketing Association's Inaugural Book of Papers (Paperback, Illustrated Ed)

Brenda G. Pitts

 (sign in to rate)
Loot Price R608 Discovery Miles 6 080 | Repayment Terms: R57 pm x 12*

Bookmark and Share

Expected to ship within 12 - 19 working days

It is with tremendous pleasure that I share the enclosed contents drawn from more than eighty research presentations delivered at the Inaugural Sport Marketing Association Conference hosted by the University of Florida on 13 to 15 November 2003. Scholarly papers were presented on such subjects as corporate sponsorship, sport consumer behaviour, sport product branding, and technology's role in the promotion and sales process, all subjects of critical importance to those in pursuit of the best sport marketing practices.' -- From Richard Irwin's preface 'A Word From the President'.

General

Imprint: Fitness Information Technology, Inc, U.S.
Country of origin: United States
Release date: September 2004
Authors: Brenda G. Pitts
Dimensions: 283 x 215 x 15mm (L x W x T)
Format: Paperback
Pages: 233
Edition: Illustrated Ed
ISBN-13: 978-1-885693-52-5
Categories: Books > Sport & Leisure > Sports & outdoor recreation > General
Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management
Books > Business & Economics > Industry & industrial studies > Service industries > Sport & leisure industries
Promotions
LSN: 1-885693-52-4
Barcode: 9781885693525

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

Professional Team Sports and the Soft…
Rasmus K. Storm, Klaus Nielsen, … Hardcover R3,183 Discovery Miles 31 830
Developing the Intelligent Young…
Mike Mair Paperback R434 Discovery Miles 4 340
Glory Days - The Summer of 1984 and the…
L. Jon Wertheim Paperback R491 R457 Discovery Miles 4 570
Innovation and Entrepreneurship in Sport…
Vanessa Ratten Hardcover R2,811 Discovery Miles 28 110
Sports Tracks - Career Capsules
N.P. James, J. Barber, … CD-ROM R586 R529 Discovery Miles 5 290
Teaching Sports Economics and Using…
Victor A. Matheson, Aju J. Fenn Paperback R1,226 Discovery Miles 12 260
Research Handbook on Sport and COVID-19
Paul M. Pedersen Hardcover R6,730 Discovery Miles 67 300
Sport Governance in the Global Community
James E Thomas, Laurence Chalip Paperback R714 Discovery Miles 7 140
A Research Agenda for Sport Management
David Shilbury Hardcover R3,034 Discovery Miles 30 340
Teaching Sports Economics and Using…
Victor A. Matheson, Aju J. Fenn Hardcover R3,277 Discovery Miles 32 770
A Modern Guide to Sports Economics
Ruud H. Koning, Stefan Kesenne Hardcover R4,520 Discovery Miles 45 200
Research Handbook on Sports and Society
Elizabeth C.K. Pike Hardcover R6,230 Discovery Miles 62 300

See more

Partners