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The Luxury Market in Brazil - Market Opportunities and Potential (Hardcover) Loot Price: R1,787
Discovery Miles 17 870
You Save: R307 (15%)
The Luxury Market in Brazil - Market Opportunities and Potential (Hardcover): C. Diniz

The Luxury Market in Brazil - Market Opportunities and Potential (Hardcover)

C. Diniz

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List price R2,094 Loot Price R1,787 Discovery Miles 17 870 | Repayment Terms: R167 pm x 12* You Save R307 (15%)

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The Luxury Market in Brazil provides a holistic and practitioners approach to luxury marketing in Brazil. The book analyses the key challenges and opportunities facing luxury brands, while providing an insight into the skills and competencies to develop and implement effective luxury marketing strategies that are specific to the market in question.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: June 2014
First published: 2014
Authors: C. Diniz
Dimensions: 216 x 140 x 16mm (L x W x T)
Format: Hardcover
Pages: 181
ISBN-13: 978-1-137-43254-4
Categories: Books > Business & Economics > Business & management > International business
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Sales & marketing > General
Books > Social sciences > Sociology, social studies > Social institutions > Customs & folklore > Costume, clothes & fashion
Promotions
LSN: 1-137-43254-3
Barcode: 9781137432544

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