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The Consciousness' Drive - Information Need and the Search for Meaning (Hardcover, 1st ed. 2018)
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The Consciousness' Drive - Information Need and the Search for Meaning (Hardcover, 1st ed. 2018)
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What is the uniquely human factor in finding and using information
to produce new knowledge? Is there an underlying aspect of our
thinking that cannot be imitated by the AI-equipped machines that
will increasingly dominate our lives? This book answers these
questions, and tells us about our consciousness - its drive or
intention in seeking information in the world around us, and how we
are able to construct new knowledge from this information. The book
is divided into three parts, each with an introduction and a
conclusion that relate the theories and models presented to the
real-world experience of someone using a search engine. First, Part
I defines the exceptionality of human consciousness and its need
for new information and how, uniquely among all other species, we
frame our interactions with the world. Part II then investigates
the problem of finding our real information need during information
searches, and how our exceptional ability to frame our interactions
with the world blocks us from finding the information we really
need. Lastly, Part III details the solution to this framing problem
and its operational implications for search engine design for
everyone whose objective is the production of new knowledge. In
this book, Charles Cole deliberately writes in a conversational
style for a broader readership, keeping references to research
material to the bare minimum. Replicating the structure of a
detective novel, he builds his arguments towards a climax at the
end of the book. For our video-game, video-on-demand times, he has
visualized the ideas that form the book's thesis in over 90
original diagrams. And above all, he establishes a link between
information need and knowledge production in evolutionary
psychology, and thus bases his arguments in our origins as a
species: how we humans naturally think, and how we naturally search
for new information because our consciousness drives us to need it.
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