What new products or services should you launch next year? How can
you improve the productivity of a paint line? What should you name
your new venture? How can you decrease patient waiting times? How
can you improve the customer experience? Pretty much any creative
problem-solving task can be framed as seeking a new match between
solution and need, from operational process improvements to
creating strategies to foster organic growth. Innovation
tournaments aim to find a match that is not just good, but
exceptional. Leveraging more than two decades of experience
organizing innovation tournaments in Silicon Valley and on Wall
Street, from Buenos Aires to Kuwait City, Shanghai to Moscow, and
with many Fortune 500 companies, two renowned researchers,
entrepreneurs, and the foremost experts on innovation tournaments
offer a template that you can use to generate winning ideas that
will drive great outcomes—whatever your challenges, whatever your
business. In The Innovation Tournament Handbook: A Step-by-Step
Guide to Finding Exceptional Solutions to Any Challenge, Wharton
professors Christian Terwiesch and Karl T. Ulrich offer an
engaging, often humorous, and always actionable guide to help you
learn: --How to frame and articulate your specific innovation
challenge --How to decide on the right format, structure, and
strategic direction for your own innovation tournament --How to
maximize the quality of the opportunities that will compete --How
to select the very best ideas --How to develop those ideas into
real-world opportunities --How to use tournaments to foster a
culture of innovation Fast-reading and filled with real-world
successes, The Innovation Tournament Handbook is a comprehensive
roadmap to finding a new match between a solution and a need that
is not merely good, but exceptional.
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