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Narrative Organizations - Making Companies Future Proof by Working with Stories (Paperback, 2020 ed.) Loot Price: R1,573

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Repayment Terms: R147 pm x 12*

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Narrative Organizations - Making Companies Future Proof by Working with Stories (Paperback, 2020 ed.): Christine Erlach,...

Narrative Organizations - Making Companies Future Proof by Working with Stories (Paperback, 2020 ed.)

Christine Erlach, Michael Muller; Contributions by Karin Thier

Series: Management for Professionals

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Loot Price R1,573 Discovery Miles 15 730 | Repayment Terms: R147 pm x 12*

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This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and demonstrates the added value resulting from a holistic narrative perspective. The authors take thereby a practice-based perspective from the viewpoint of managing directors, the C-suite, organizational developers, corporate communicators and advisers with a rich description of the methods and implementation. By the employment of these narrative methods, leadership styles, communication, knowledge and change management can be planned in such a way that on the one hand the identity-core of the enterprise remains always apparent and on the other, the organization can develop in an agile fashion into the future.

General

Imprint:	Springer-Verlag
Country of origin:	Germany
Series:	Management for Professionals
Release date:	July 2021
Authors:	Christine Erlach • Michael Muller
Contributors:	Karin Thier
Dimensions:	234 x 156 x 13mm (L x W x T)
Format:	Paperback - Trade
Pages:	223
Edition:	2020 ed.
ISBN-13:	978-3-662-61423-5
Languages:	English
Subtitles:	German
Categories:	Books > Reference & Interdisciplinary > Communication studies > General Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Management & management techniques > General Books > Business & Economics > Business & management > Sales & marketing > Public relations Promotions
LSN:	3-662-61423-5
Barcode:	9783662614235