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Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry
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Destination Recommendation Systems - Behavioural Foundations and Applications (Hardcover)
Loot Price: R2,963
Discovery Miles 29 630
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Destination Recommendation Systems - Behavioural Foundations and Applications (Hardcover)
Expected to ship within 12 - 17 working days
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An emerging area of study within technology and tourism focuses on
the development of technologies which enable Internet users to
quickly and effectively find relevant information about selected
topics including travel destination and transportation. This area
of tourism research and development is generally referred to as
destination marketing systems (DMSs) and brings together both
applied and academic interests ranging from marketing and
management to psychology, mathematics and computer sciences. This
book provides a comprehensive synthesis of the current status of
research, representing the contributions of some of the leading
researchers in destination marketing systems.
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