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The Connected Company (Paperback)
Loot Price: R527
Discovery Miles 5 270
You Save: R185
(26%)
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The Connected Company (Paperback)
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List price R712
Loot Price R527
Discovery Miles 5 270
You Save R185 (26%)
Expected to ship within 12 - 17 working days
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The future of work is already here. Customers are adopting
disruptive technologies faster than your company can adapt. When
your customers are delighted, they can amplify your message in ways
that were never before possible. But when your company's
performance runs short of what you've promised, customers can seize
control of your brand message, spreading their disappointment and
frustration faster than you can keep up. To keep pace with today's
connected customers, your company must become a connected company.
That means deeply engaging with workers, partners, and customers,
changing how work is done, how you measure success, and how
performance is rewarded. It requires a new way of thinking about
your company: less like a machine to be controlled, and more like a
complex, dynamic system that can learn and adapt over time.
Connected companies have the advantage, because they learn and move
faster than their competitors. While others work in isolation, they
link into rich networks of possibility and expand their influence.
Connected companies around the world are aggressively acquiring
customers and disrupting the competition. In The Connected Company,
we examine what they're doing, how they're doing it, and why it
works. And we show you how your company can use the same principles
to adapt - and thrive - in today's ever-changing global
marketplace.
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