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Off the Record - The Technology and Culture of Sound Recording in America (Paperback)
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Off the Record - The Technology and Culture of Sound Recording in America (Paperback)
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David L. Morton examines the process of invention, innovation, and
diffusion of communications technology, using the history of sound
recording as the focus. Off the Record demonstrates how the history
of both the hardware and the ways people used it is essential for
understanding why any particular technology became a fixture in
everyday life or faded into obscurity. Morton's approach to the
topic differs from most previous works, which have examined the
technology's social impact, but not the reasons for its existence.
Recording culture in America emerged, Morton writes, not through
the dictates of the technology itself but in complex ways that were
contingent upon the actions of users.Each of the case studies in
the book emphasizes one of five aspects of the culture of recording
and its relationship to new technology, at the same time telling
the story of sound recording history. One of the misconceptions
that Morton hopes to dispel is that the only important category of
sound recording involves music. Unique in his broad-based approach
to sound technology, the five case studies that Morton investigates
are : The phonograph record Recording in the radio business The
dictation machine The telephone answering machine, and Home taping
Readers will learn, for example, that the equipment to create the
telephone answering machine has been around for a century, but that
the ownership and use of answering machines was a hotly contested
issue in the telephone industry at the turn of the century, hence
stifling its commercial development for decades. Morton also offers
fascinating insight into early radio: that, while The Amos and Andy
Show initially was pre-recorded and not broadcast live, the
commercial stations saw this easily distributed program as an
economic threat: many non-network stations could buy the disks for
easy, relatively inexpensive replaying. As a result, Amos and Andy
was sold to Mutual and went live shortly afterward.
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