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Assessing Information Needs in the Age of the Digital Consumer (Hardcover, 3rd edition)
Loot Price: R5,485
Discovery Miles 54 850
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Assessing Information Needs in the Age of the Digital Consumer (Hardcover, 3rd edition)
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Aiming at ensuring that everyone obtains the rich rewards available
in today's information-centred society, this book seeks to provide
a systematic method for the understanding, appreciation and
evaluation of information needs, which alone can guarantee the
value of information to the consumer. Based on the insights gained
from research projects involving hundreds of thousands of people,
it sets out to provide a framework, firmly grounded in theory but
nevertheless highly practical, for information needs analysis. The
book is written both for librarians, publishers, archivists,
records managers, journalists and other information professionals,
to help them in their efforts to design improved systems and
monitor the effectiveness of their services on an ongoing basis,
and for individual information consumers, to enable them better to
meet their own information needs in the expanding sphere of virtual
information.
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