The Exporter's Handbook to the U.S. Wine Market (Paperback)

Deborah M Gray

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Attempting to export wine to the U.S. has long been fraught with difficulty, especially for the smaller producers. The U.S. wine industry, complicated by confusing regulations and intense internal brand competition, is also the land of opportunity and home to an adventurous and egalitarian wine consuming population. But without an understanding of how to effectively enter this complex market, the exporter often founders and retreats in frustration. This book provides a guide to approaching and attracting an importer, differentiating terms and regulations which must be understood to prosper, and avenues to achieving and sustaining attainable sales and distribution goals.

General

Imprint:	Wine Appreciation Guild
Country of origin:	United States
Release date:	2016
Authors:	Deborah M Gray
Dimensions:	230 x 152 x 16mm (L x W x T)
Format:	Paperback
Pages:	256
ISBN-13:	978-1-935879-55-8
Categories:	Books > Health, Home & Family > Self-help & practical interests > Advice on careers & achieving success Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed Books > Business & Economics > Economics > International economics > International trade > General Books > Health, Home & Family > Cookery / food & drink etc > Beverages > Alcoholic beverages > Wines Books > Food & Drink > Beverages > Alcoholic beverages > Wines Promotions
LSN:	1-935879-55-3
Barcode:	9781935879558