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Media Entertainment - The Psychology of Its Appeal (Hardcover) Loot Price: R4,489
Discovery Miles 44 890
Repayment Terms: R421 pm x 12*
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Media Entertainment - The Psychology of Its Appeal (Hardcover): Dolf Zillmann, Peter Vorderer

Media Entertainment - The Psychology of Its Appeal (Hardcover)

Dolf Zillmann, Peter Vorderer

Series: Routledge Communication Series

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Loot Price R4,489 Discovery Miles 44 890 | Repayment Terms: R421 pm x 12*

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This collection represents a systematic exploration of media entertainment from an academic perspective. Editors Zillmann and Vorderer have assembled scholars from psychology, sociology, and communication to provide a broad examination of the primary function of media entertainment--the attainment of gratification. Chapters included here address vital aspects of media entertainment and summarize pertinent findings, providing an overview of what is presently known about the appeal and function of the essential forms of media entertainment, and offering some degree of integration. Written in a clear, non-technical style, this volume provides a lively and entertaining study of media entertainment for academic study and coursework.

General

Imprint: Routledge Member of the Taylor and Francis Group
Country of origin: United States
Series: Routledge Communication Series
Release date: May 2000
First published: 2000
Editors: Dolf Zillmann • Peter Vorderer
Dimensions: 229 x 152mm (L x W)
Format: Hardcover
Pages: 296
ISBN-13: 978-0-8058-3324-9
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Social sciences > Psychology > Philosophy & theory of psychology > General
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LSN: 0-8058-3324-2
Barcode: 9780805833249

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