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Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship

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Technological Innovation - Generating Economic Results (Hardcover, 2nd New edition) Loot Price: R4,031
Discovery Miles 40 310
Technological Innovation - Generating Economic Results (Hardcover, 2nd New edition): Donald F Kuratko, Sherry Hoskinson

Technological Innovation - Generating Economic Results (Hardcover, 2nd New edition)

Donald F Kuratko, Sherry Hoskinson; Edited by Marie C. Thursby

Series: Advances in the Study of Entrepreneurship, Innovation & Economic Growth

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Loot Price R4,031 Discovery Miles 40 310 | Repayment Terms: R378 pm x 12*

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We are pleased to present this 2nd edition of Technological Innovation, originally published in 2008. Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise, but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary view of issues in technology commercialization and entrepreneurship. Chapters cover commercializing inventions in the context of the legal system and the complementary assets needed; the benefits and liabilities associated with multidisciplinary commercialization teams, including a basic guide to patents and designs; elements of strategy, including industry analysis and strategy, marketing strategy, and alliances; and finally, the financial issues in commercialization.

General

Imprint: Emerald Publishing Limited
Country of origin: United Kingdom
Series: Advances in the Study of Entrepreneurship, Innovation & Economic Growth
Release date: August 2016
Series editors: Donald F Kuratko • Sherry Hoskinson
Editors: Marie C. Thursby
Dimensions: 229 x 152 x 17mm (L x W x T)
Format: Hardcover
Pages: 432
Edition: 2nd New edition
ISBN-13: 978-1-78635-238-5
Categories: Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
LSN: 1-78635-238-9
Barcode: 9781786352385

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