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The Economics of Language (Hardcover, illustrated edition)
Loot Price: R5,057
Discovery Miles 50 570
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The Economics of Language (Hardcover, illustrated edition)
Series: The International Library of Critical Writings in Economics series
Expected to ship within 12 - 17 working days
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The economics of language remains neglected territory. Language
makes information operational. As a social technology, it is a
resource of the symbolic species - some argue it defines the human
species. Language affects ability to find employment; cultural
identity, effective communication in business, international trade,
and tourism; negotiations and settlement procedures; political
activity; and conflict within and between nations. Donald
Lamberton, a leading scholar in the field, has selected key papers
which address issues such as why some languages survive and others
do not, the importance of language to the operation of a world-wide
business, the problem of the language divide in economic
development and the future of new language technologies such as
telephone interpreting services, the internet and talking machines.
This authoritative collection of papers contributes, in the words
of Jacob Marschak, to 'the essential stuff of economics, in
particular the economics of uncertainty that characterizes problems
of human information, communication and organization'.
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