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The Evolution of Business - Interpretative Theory, History and Firm Growth (Hardcover)
Loot Price: R3,874
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The Evolution of Business - Interpretative Theory, History and Firm Growth (Hardcover)
Series: Routledge International Studies in Business History
Expected to ship within 12 - 17 working days
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Firm growth. This concept has interested researchers for
generations. Economists have sought to predict and measure firm
growth using a host of different variables, while strategic
management scholars depict growth as the result of clever analyses
and rational resource exploitation. Entrepreneurship scholars -
ever engrossed by successful start-ups - have pondered why growth
sometimes comes fast and sometimes never at all, while the field of
business history has given countless examples of growing firms in a
range of different settings. Yet despite research across fields,
our knowledge of how growth in a firm actually comes about is
limited and we still know little about the process. This book
offers a new reading of economist Edith Penrose's The Theory of the
Growth of the Firm. The bold statement is that although Penrose's
work - across fields and generations - is amongst the most quoted
on firm growth, the basic points of her work have yet to be
realized and explored empirically. Essentially, growth is created
by a dynamic interrelation between the firm's self-conception and
its image of context. Based on these two subjective categories, the
firm makes decisions and its actions lead it to develop along a
particular path. To Penrose this is the basic engine that drives
the growth and development of firms. This book discusses how the
engine of firm growth can be captured in empirical analysis using
interpretative theory and narrative methods inspired by recent
streams of research in business history.
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