A breakthrough approach to strategic management is presented in
this book. Traditionally, strategic management texts have offered a
largely conceptual presentation of the subject followed by a
separate and dominant section containing many different types of
case studies. This book breaks from that by having fewer case
studies but they are attached to the chapters in which relevant
material is presented. This reinforces the subject for student and
manager alike. Additionally, important concepts from the academic
treatment of strategic management and the practice of it in
organizations are integrated by using findings and drawing
implications from the leading strategic management journals and the
writings from top business publications. Consequently, all readers
will become familiar with the practical tools of strategy
management, how to use these tools and solve real world strategy
issues. This book also sorts through the myriad of strategy
research and theory to highlight the intellectual pillars which
support the subject.
General
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