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Quintessenz Der Unternehmenskommunikation - Wie Sie Ihre Ziele Im Dialog Mit Ihren Stakeholdern Besser Erreichen Koennen (German, Hardcover, 2011 ed.) Loot Price: R1,672
Discovery Miles 16 720
Repayment Terms: R157 pm x 12*
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Quintessenz Der Unternehmenskommunikation - Wie Sie Ihre Ziele Im Dialog Mit Ihren Stakeholdern Besser Erreichen Koennen...

Quintessenz Der Unternehmenskommunikation - Wie Sie Ihre Ziele Im Dialog Mit Ihren Stakeholdern Besser Erreichen Koennen (German, Hardcover, 2011 ed.)

Eva Salzer

Series: Quintessenz-Reihe

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Loot Price R1,672 Discovery Miles 16 720 | Repayment Terms: R157 pm x 12*

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Eine erfolgreiche Unternehmensfuhrung ist heute mehr denn je auf eine professionelle Unternehmenskommunikation angewiesen. Vor diesem Hintergrund werden in dem Band das Grundwissen der Unternehmenskommunikation sowie Herausforderungen und Losungsansatze anhand von Fallbeispielen dargestellt. Dabei geht es um zwei zentrale Aspekte: das Management der Kommunikationsfunktion im Unternehmen einerseits sowie konzeptionelle und methodische Fragen der Kommunikationsaufgabe andererseits."

General

Imprint: Springer-Verlag
Country of origin: Germany
Series: Quintessenz-Reihe
Release date: September 2011
First published: October 2011
Authors: Eva Salzer
Dimensions: 203 x 127 x 10mm (L x W x T)
Format: Hardcover - Sewn / Cloth over boards
Pages: 128
Edition: 2011 ed.
ISBN-13: 978-3-642-21688-6
Languages: German
Categories: Books > Reference & Interdisciplinary > Communication studies > General
Books > Social sciences > Sociology, social studies > Social groups & communities > Religious groups
Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
Books > Language & Literature > Literature: texts > Essays, journals, letters & other prose works > From 1900 > Reportage & collected journalism
LSN: 3-642-21688-9
Barcode: 9783642216886

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