Taken for Granted - The Remarkable Power of the Unremarkable (Hardcover)

How the words we use-and don't use-reinforce dominant cultural norms Why is the term "openly gay" so widely used but "openly straight" is not? What are the unspoken assumptions behind terms like "male nurse," "working mom," and "white trash"? Offering a revealing and provocative look at the word choices we make every day without even realizing it, Taken for Granted exposes the subtly encoded ways we talk about race, gender, sexual orientation, religion, social status, and more. In this engaging and insightful book, Eviatar Zerubavel describes how the words we use-such as when we mark "the best female basketball player" but leave her male counterpart unmarked-provide telling clues about the things many of us take for granted. By marking "women's history" or "Black History Month," we are also reinforcing the apparent normality of the history of white men. When we mark something as being special or somehow noticeable, that which goes unmarked-such as maleness, whiteness, straightness, and able-bodiedness-is assumed to be ordinary by default. Zerubavel shows how this tacit normalizing of certain identities, practices, and ideas helps to maintain their cultural dominance-including the power to dictate what others take for granted. A little book about a very big idea, Taken for Granted draws our attention to what we implicitly assume to be normal-and in the process unsettles the very notion of normality.

General

Imprint:	Princeton University Press
Country of origin:	United States
Release date:	April 2018
First published:	2018
Authors:	Eviatar Zerubavel
Dimensions:	149 x 223 x 21mm (L x W x T)
Format:	Hardcover - Trade binding
Pages:	160
ISBN-13:	978-0-691-17736-6
Categories:	Books > Social sciences > Sociology, social studies > Gender studies > General Books > Social sciences > Sociology, social studies > Gay & Lesbian studies > General Books > Social sciences > Sociology, social studies > Social institutions > General Books > Social sciences > Sociology, social studies > Social groups & communities > General Books > Social sciences > Sociology, social studies > Social issues > Equal opportunities Books > Social sciences > Sociology, social studies > Ethnic studies > Multicultural studies > General Promotions
LSN:	0-691-17736-8
Barcode:	9780691177366

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