Much has been written about franchising in economics over the last
two decades: researchers have gained important insights, especially
into how and why it works and into the reasons behind the various
forms of vertical restraints usually embedded in these contracts.
This authoritative volume presents the key papers that have
introduced the theoretical frameworks and the empirical facts that
have spurred the interest of scholars in franchising as an
organizational form. By combining all these contributions in a
single volume, this collection not only highlights the main
questions that have been addressed in the literature on
franchising, but also illustrates the important role that incentive
issues have played in it. As a result, this compilation should be
of special interest to economists and management scholars with an
interest in franchising but also to those interested in general
issues concerning the organization of the firm. It includes 26
articles, dating from 1967 to 2005.
General
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