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International High-Technology Competition (Hardcover, New)
Loot Price: R1,048
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International High-Technology Competition (Hardcover, New)
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During the 1970s and 1980s, American manufacturing enterprises saw
their technological dominance challenged by increasingly tough
competition from abroad. This book investigates business responses
to those challenges. On average, F. M. Scherer shows, 308 U.S.
companies reacted to rising imports of high-technology products by
cutting back research and development expenditures as a percentage
of sales. The cutbacks were particularly large in industries
protected by voluntary trade restraint agreements and other trade
barriers. Using statistical data and eleven in-depth case studies,
Scherer finds that company responses to new high-technology
competition from abroad were highly diverse. Aggressive reactions
predominated in firms producing color film, wet shavers, medical
imaging apparatus, fiber optics, and earth-moving equipment. But
the efforts of U.S. manufacturers in other lines such as color
television, VCRs, and facsimile machines were too meager to repel
technologically innovative overseas challengers. Exploring why
reactions differed so much from case to case, Scherer finds
systematic explanations in such variables as the multinationality
of enterprises, domestic market structure, links to academic
science bases, and the educational background of top managers. He
concludes by offering proposals to improve the competitiveness of
American high-technology companies.
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