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Twelve and a Half - Leveraging the Emotional Ingredients Necessary for Business Success (Hardcover)
Loot Price: R663
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Twelve and a Half - Leveraging the Emotional Ingredients Necessary for Business Success (Hardcover)
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USA Today Bestseller In his sixth business book, bestselling
author, entrepreneur, and investor Gary Vaynerchuk explores the
twelve essential emotional skills that are integral to his life-and
business-success and provides today's (and tomorrow's) leaders with
critical tools to acquire and develop these traits. For decades,
leaders have relied on "hard" skills to make smart decisions, while
dismissing the importance of emotional intelligence. Soft skills
like self-awareness and curiosity aren't quantifiable; they can't
be measured on a spreadsheet and aren't taught in B-schools or
emphasized in institutions. We've been taught that emotional
intelligence is a "nice to have" in business, not a requirement.
But soft skills can actually accelerate business success, Gary
Vaynerchuk argues. For analytical minds, it's challenging to
understand how to get "better" at being self-aware, curious, or
empathetic-or even why it's important to try. In this wise and
practical book, Gary explores the 12 human ingredients that have
led to his success and happiness and provides exercises to help you
develop these traits yourself. He also shares what the "half"
is-that emotional ingredient of leadership he's weakest at and
makes the most effort to improve. Working through the ideas and
exercises in the book, he teaches you how to discover your own
"halves" and offers insight on how to strengthen them. Gary's
secret to success is using these twelve traits in varying mixtures,
depending on the situation. But how do we know when to balance
patience with ambition? Humility with conviction? Gary provides
real-life examples involving common business scenarios to show you
how to use them together for optimum results. This iconoclastic
book will help you refine your ingredients and improve your
leadership capabilities. When implemented in the proper situation,
these ingredients can help leaders land promotions, retain core
employees, move faster than competitors, win the loyalty of
customers, and build successful organizations that last.
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