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Books > Computing & IT > General theory of computing
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The Intelligent Web - Search, smart algorithms, and big data (Paperback)
Loot Price: R332
Discovery Miles 3 320
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(17%)
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The Intelligent Web - Search, smart algorithms, and big data (Paperback)
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List price R400
Loot Price R332
Discovery Miles 3 320
You Save R68 (17%)
Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.
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As we use the Web for social networking, shopping, and news, we
leave a personal trail. These days, linger over a Web page selling
lamps, and they will turn up at the advertising margins as you move
around the Internet, reminding you, tempting you to make that
purchase. Search engines such as Google can now look deep into the
data on the Web to pull out instances of the words you are looking
for. And there are pages that collect and assess information to
give you a snapshot of changing political opinion. These are just
basic examples of the growth of "Web intelligence", as increasingly
sophisticated algorithms operate on the vast and growing amount of
data on the Web, sifting, selecting, comparing, aggregating,
correcting; following simple but powerful rules to decide what
matters. While original optimism for Artificial Intelligence
declined, this new kind of machine intelligence is emerging as the
Web grows ever larger and more interconnected. Gautam Shroff takes
us on a journey through the computer science of search, natural
language, text mining, machine learning, swarm computing, and
semantic reasoning, from Watson to self-driving cars. This machine
intelligence may even mimic at a basic level what happens in the
brain.
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