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Varieties of Green Business - Industries, Nations and Time (Hardcover)
Loot Price: R3,171
Discovery Miles 31 710
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Varieties of Green Business - Industries, Nations and Time (Hardcover)
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The concept of green business originated recently, but the
phenomenon has a longer history which offers many lessons for today
and the future. This book provides rich new empirical evidence on
green business as it examines its variation between industries and
nations, and over time. It demonstrates the deep historical origins
of endeavors to create for-profit businesses that were more
responsible and sustainable, but also how these strategies have
faced constraints, trade-offs and challenges of legitimacy. Based
on extensive interviews and archives from around the world, the
book asks why green business succeeds more in some contexts than
others and draws lessons from failure as well as success. This book
emphasizes the importance of context for explaining the choices
which explain the varieties of green business. Government policies,
both local and national, cultural and religious values, and
national images, are amongst the contextual factors which are
identified. The book's distinctiveness lies in the use of original
empirical data and the fact that it considers both successful and
unsuccessful cases. An unusually wide geographical scope means that
it covers not only the United States and Europe, but also less
studied settings, including Chile, Costa Rica, New Zealand and
Japan. Scholars and students interested in environmental
management; corporate social responsibility; business ethics and
trust; and business and environmental history will find this an
important and fascinating read.
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