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Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Road vehicle manufacturing industry

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Car Launch - The HUman Side of Managing Change (Paperback) Loot Price: R957
Discovery Miles 9 570
Car Launch - The HUman Side of Managing Change (Paperback): George Roth, Art Kleiner

Car Launch - The HUman Side of Managing Change (Paperback)

George Roth, Art Kleiner

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Loot Price R957 Discovery Miles 9 570 | Repayment Terms: R90 pm x 12*

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Car Launch: The Human Side of Managing Change is the first book in the new Oxford series, The Learning History Library. It is edited by Art Kleiner and George Roth, both of whom originated the concept of the learning history. These extended "Living" case studies use an innovative format based on "the jointly told tale" to help narrate the story of major intra-firm transitions. The learning history succeeds in balancing traditional research with pragmatic imperatives and powerful imagery.

General

Imprint: Oxford UniversityPress
Country of origin: United States
Release date: July 2004
First published: August 1999
Authors: George Roth • Art Kleiner
Dimensions: 235 x 191 x 14mm (L x W x T)
Format: Paperback
Pages: 252
ISBN-13: 978-0-19-517798-5
Categories: Books > Business & Economics > Business & management > Management & management techniques > Operational research
Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Road vehicle manufacturing industry
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LSN: 0-19-517798-3
Barcode: 9780195177985

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