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Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Road vehicle manufacturing industry
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In the Shadow of Detroit - Gordon M. McGregor, Ford of Canada, and Motoropolis (Hardcover)
Loot Price: R1,015
Discovery Miles 10 150
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In the Shadow of Detroit - Gordon M. McGregor, Ford of Canada, and Motoropolis (Hardcover)
Series: Great Lakes Books Series
Expected to ship within 10 - 15 working days
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Part biography and part corporate history, ""In the Shadow of
Detroit"" investigates the life and career of Gordon M. McGregor,
who founded and led Ford of Canada during the first two decades of
the twentieth century. With no automotive background, minimal
technical expertise, and only a few years of experience in
business, McGregor came to Ford in 1904 from a failing
wagon-building firm. David Roberts draws from diverse public and
private historical sources to chronicle McGregor's swift ascension
to corporate leader, including how McGregor attached himself to
Henry Ford's meteoric rise, achieved remarkable success, and became
for a time Windsor's preeminent industrialist and civic leader.
Roberts intertwines McGregor's corporate, civic, and personal lives
to trace his pioneering role in the automobile industry. Some
themes from McGregor's career that are considered here include
company growth, the technical and cultural concept of the
automobile, the impact of automotive transportation, technological
reliance on Detroit, parent-branch relations, the effects of border
proximity, industrial and political lobbying, labor relations,
secondary manufacturing, public involvement, and the Great War. In
addition, Roberts probes McGregor's often-subservient relationship
with the enigmatic Henry Ford and examines how McGregor drew praise
and political ire in calling for regional governance in the
""Border Cities"" opposite Detroit. In the years before his
premature death, McGregor and his company dominated and defined the
growing automotive industry in Windsor-Detroit, and their story
deserves to be more widely known. Both elegantly written and
exhaustively researched, ""In the Shadow of Detroit"" will be
enjoyable and informative reading for local historians and anyone
interested in the automobile industry.
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