Consumer-Led Food Product Development (Hardcover, New)

Consumer acceptance is the key to successful food products. It is vital, therefore, that product development strategies are consumer-led for food products to be well received. Consumer-led food product development presents an up-to-date review of the latest scientific research and methods in this important area.
Part one gives the reader a general introduction to factors affecting consumer food choice. Chapters explore issues such as sensory perception, culture, ethics, attitudes towards innovation and psychobiological mechanisms. Part two analyses methods to understand consumers food-related attitudes and how these methods can be effectively used, covering techniques such as means-end chains and the food-related lifestyle approach. The final part of the book addresses a wide variety of methods used for consumer-led product development. Opportunity identification, concept development, difference testing and preference trials are discussed, as well as the use of techniques such as just-about-right scales and partial least squares methods.
Written by an array of international experts, Consumer-led food product development is an essential reference for product developers in the food industry.
Introduces the factors affecting consumer food choiceExplores issues such as sensory perception, culture and ethicsAnalyses methods to understand food related attitudes"

General

Imprint:	Woodhead Publishing Ltd
Country of origin:	United Kingdom
Series:	Woodhead Publishing Series in Food Science, Technology and Nutrition
Release date:	June 2007
First published:	2007
Editors:	H. Macfie
Dimensions:	234 x 156 x 49mm (L x W x T)
Format:	Hardcover
Pages:	624
Edition:	New
ISBN-13:	978-1-84569-072-4
Categories:	Books > Professional & Technical > Industrial chemistry & manufacturing technologies > Industrial chemistry > Food & beverage technology > General Promotions
LSN:	1-84569-072-9
Barcode:	9781845690724

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!