Demographics - A Casebook for Business and Government (Paperback, illustrated edition)

This is a collection of 20 case studies prepared by a group of demographers; professors of economics, sociology, population studies, business, and marketing; and research analysts interested in understanding a world of changing demographics. Because the study of demography is becoming increasingly important to a growing number of professionals and decision makers in business and government, these case studies were written to address how the science of demography is being applied to real-world problems. Written in nontechnical language and presented in a classroom-tested format, this easy to use guidebook covers applications of applied demography in government planning, long term corporate strategy, forecasting, human resource management, and marketing. The authors show how to tie financial, political, and legal analysis into a consideration of demographic data and trends.

General

Imprint:	Rand
Country of origin:	United States
Release date:	August 1997
Authors:	Hallie Kintner
Editors:	Thomas W. Merrick • Peter A. Morrison • Paul R Voss
Dimensions:	280 x 216 x 25mm (L x W x T)
Format:	Paperback - Trade
Pages:	370
Edition:	illustrated edition
ISBN-13:	978-0-8330-2542-5
Categories:	Books > Social sciences > Politics & government > General Books > Business & Economics > Business & management > General Books > Social sciences > Sociology, social studies > Population & demography > General Promotions
LSN:	0-8330-2542-2
Barcode:	9780833025425

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