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Strategisches Internationales Marketing (German, Paperback, 1988 ed.) Loot Price: R1,501
Discovery Miles 15 010
Repayment Terms: R141 pm x 12*
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Strategisches Internationales Marketing (German, Paperback, 1988 ed.): Hans G. Meissner

Strategisches Internationales Marketing (German, Paperback, 1988 ed.)

Hans G. Meissner

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Loot Price R1,501 Discovery Miles 15 010 | Repayment Terms: R141 pm x 12*

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Das Buch verbindet die Perspektiven des strategischen und des internationalen Marketing. Es er]ffnet damit sowohl internationalen Konzernen wie mittelst{ndischen Unternehmen eine neue Sicht f}r ihre Auslandsaktivit{ten und erweitert damit entschieden die internationale Dimension der Betriebs- wirtschaft.

General

Imprint: Springer-Verlag
Country of origin: Germany
Release date: April 1988
First published: April 1988
Authors: Hans G. Meissner
Dimensions: 229 x 152 x 11mm (L x W x T)
Format: Paperback
Pages: 190
Edition: 1988 ed.
ISBN-13: 978-3-540-19190-2
Languages: German
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
Books > Business & Economics > Industry & industrial studies > Distributive industries > General
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LSN: 3-540-19190-9
Barcode: 9783540191902

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